Please read the requirements carefully before applying.
- Agency experience is preferred.
- Strong experience creating content for organic social media is required.
- Experience writing for international audiences and markets is required.
- Strong editing and proofreading skills are required, including experience reviewing and improving content written by others.
- Experience creating thought leadership content for brands, executives, or industry leaders is highly valued.
What you'll do
- Create compelling and innovative content that aligns with client briefs and marketing strategies, ensuring it resonates with the target audience and reflects their brand identity.
- Write, edit, and refine high-quality content across organic social media, blogs, thought leadership, video scripts, and other formats.
- Develop engaging and captivating storytelling across different formats and platforms.
- Ensure all content adheres to client brand guidelines, tone of voice, and messaging standards.
- Research industry-related topics using multiple reliable sources, interviews, studies, and other relevant resources.
- Demonstrate outstanding and well-structured writing abilities, with a strong command of grammar, spelling, punctuation, and style.
- Review and edit content produced by other writers, ensuring accuracy, clarity, consistency, tone of voice, and adherence to client standards.
- Review and edit content produced by other writers, ensuring accuracy, clarity, consistency, tone of voice, and adherence to client standards.
- Collaborate with the Account Managers and creative teams regularly to brainstorm and conceptualize content ideas.
- Monitor and analyze content performance metrics and use insights to improve future content.
- Take ownership of content-related challenges and proactively work toward solutions.
Requirements:
- BA in Marketing, English, Journalism, or a relevant field.
- Proven 5+ years of work experience as a Content Writer/Copywriter or similar role. Agency experience is preferred.
- Exceptional command of English grammar, structure, style, and tone.
- Portfolio of published articles.
- Deep understanding of writing for international audiences, cultural nuances, and market contexts.
- Proven experience creating thought leadership content that positions brands and executives as credible industry authorities.
- Experience doing research using multiple sources.
- Ability to generate content ideas and leverage client assets to create compelling content and narrative.
- Ability to master different writing styles, from informational to entertaining.
- Well-informed in specific industries’ content, i.e. medical, IT, F&B, agricultural, etc.
- Familiarity with social media platforms and trends.
