Responsible for developing, implementing, and maintaining visual merchandising standards across all stores to maximize sales, improve customer experience, optimize space productivity, and ensure consistent brand presentation
Visual Merchandising & Store Standards
- * Develop and maintain visual merchandising guidelines across all store formats
- Ensure consistent execution of visual standards, category presentation, and brand identity
- Conduct store audits to evaluate merchandising quality and customer navigation
- Identify opportunities to improve product visibility, shopper engagement, and conversion rates
- Monitor store appearance, displays, signage, and promotional execution
Space Planning & Planogram Management
- * Supervise creation, implementation, and maintenance of planograms
- Validate category layouts based on sales performance and shopper behavior
- Ensure approved planograms are accurately implemented across stores
- Review shelf capacities, facings, adjacencies, and category flow
- Lead category resets, store remerchandising projects, and layout optimizations
Commercial & Category Optimization
- * Collaborate with Merchandising Manager to improve category performance through effective space allocation
- Optimize hot zones, impulse areas, promotional locations, and seasonal displays
- Support new store openings, remodels, and layout redesign projects
- Drive initiatives that improve sales per square meter and category profitability
Promotional & Seasonal Execution
- * Plan and supervise promotional campaigns, seasonal events, and supplier activations
- Ensure promotional displays comply with commercial objectives and visual standards
- Coordinate execution timelines with store operations and suppliers
- Evaluate effectiveness of promotional displays and recommend improvements
Team Supervision & Coordination
- * Supervise store merchandising teams
- Provide coaching and training on merchandising standards
- Coordinate with Operations merchandising team & Merchandising Manager
- Monitor corrective actions and ensure timely resolution of merchandising issues
Reporting & Performance Management
- * Prepare merchandising performance reports & Check List
- Monitor execution KPIs and identify improvement opportunities
- Present recommendations based on sales, traffic flow, and merchandising analytics
- Maintain accurate merchandising documentation and implementation records
Requirements
- * 3-5+ years' experience in Visual Merchandising, Space Planning, or Retail Operations
- Strong knowledge of retail merchandising principles and shopper behavior
- Experience with Planograming software
- Excel and reporting capabilities
