Job Overview:
We are seeking a strategic Social Media Strategist to scale a high-end creator brand across platforms like TikTok, Instagram, X (Twitter), and Reddit. In this role, you will optimize conversion funnels, navigate platform community guidelines, and edit raw media into compliant, engaging content using tools like CapCut or Canva. You will also look beyond standard monetization to expand the brand's reach into wellness, motivation, and lifestyle spaces. Absolute comfort handling adult content with discretion and strict NDA compliance is required.
Schedule and Salary:
Monday - Friday, flexible during business hours, Spokane, WA Time (20 work hours per week)
$14 USD/mo, paid in local currency
Responsibilities:
- Strategic Growth & Innovation (70% Focus Area)
- Multi-Platform Scaling: Launch, scale, and manage accounts from scratch to high-volume, engaged audiences across TikTok, Instagram, Twitter (X), and Reddit.
- Proactive Growth Tactics: Identify, test, and implement cutting-edge growth strategies (e.g., Trial Reels, audience cross-pollination) to expand brand reach organically.
- Adult Funnel Architecture: Design and refine cross-platform traffic funnels to drive social media followers toward monetized subscription platforms (OnlyFans/paid fan sites).
- Spicy Niche Positioning: Maintain a luxury, authentic, "slow-burn" brand voice tailored to the mature creator market, positioning the brand distinctively without standard influencer clichés.
- Platform Compliance & Account Safeguarding
- Adult & NSFW Policy Mastery: Possess deep, practical knowledge of Terms of Service, Community Guidelines, and shadowban triggers for spicy/adult-oriented content across IG, TikTok, Twitter (X), Reddit, and Discord.
- Shadowban & Risk Mitigation: Routinely audit content, hashtags, and messaging to insulate accounts from flags, shadowbans, and permanent bans.
- Execution, Copywriting & Scheduling Workflows (10–20% Focus Area)
- Content Enhancement: Edit, polish, and optimize raw video and photo spicy assets provided by the brand team.
- Tailored Copywriting: Write compelling, high-converting, safe-for-work captions aligned with the brand's distinct voice and audience psychology.
- Automated Consistency: Oversee scheduling tools (e.g., Metricool, Later) ensuring 100% posting adherence without slip-ups.
- Active Engagement & Community Growth
- Niche Outreach: Actively comment and participate in targeted online adult/creator communities, subreddits, and platform threads to foster organic discovery.
- Strategic DM Management: Oversee direct messaging strategies to convert casual viewers into long-term subscribers.
- Analytics, Accountability & Leadership (10% Focus Area)
- Weekly Performance Reporting: Deliver clear, data-driven weekly breakdowns showing why posts succeeded or underperformed, alongside actionable strategic pivots.
- Team Guidance: Provide leadership, workflow structuring, and task direction for junior social assistants or chatters as brand operational needs expand.
Requirements:
- Proven Growth Track Record: Demonstrated success scaling social media presence from zero followers to large, active audiences within the creator-led, spicy, or adult-adjacent space (direct OnlyFans marketing experience strongly preferred).
- Adult-Adjacent Policy Mastery: Comprehensive, up-to-date knowledge of community guidelines, shadow-restriction triggers, and content boundaries across TikTok, Instagram, Twitter (X), and Reddit.
- Technical & Creative Skillset: Proficient in video editing software and design tools (e.g., CapCut, Canva, Adobe Suite) to elevate raw visual assets into polished content.
- Professional Discretion & Comfort: Complete, 100% comfort working directly with explicit, spicy, and adult visual material while maintaining absolute confidentiality and NDA compliance.
- Portfolio Standard: Ability to provide a portfolio of past social media work demonstrating growth metrics, strategic execution, and high-performing captions/assets in creator or spicy content niches. (APPLICATIONS WITH PORTFOLIOS WILL BE PRIORITIZED)
- Proactive Ownership (No Micro-Management): You lead the social strategy. You bring new concepts, growth experiments, and actionable solutions to weekly strategy syncs without waiting for leadership to research or present them first.
- Zero-Defect Scheduling Discipline: Mandated, consistent tool-based scheduling is standard practice. Posts are never missed, and content calendars are maintained seamlessly across all active channels.
- Strategic Hour Utilization: Maximum output and efficiency within the 20 hours/week allocation. Role expansion or added hours are earned by optimizing current time management first.
Independent Contractor Perks:
- Permanent work from home
- Immediate hiring
Note:
Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.
Important Disclaimer:
BruntWork never charges fees for applying or any part of the hiring process—it is 100% free. If you are ever asked for payment, please stop and report it immediately to our official email us through the ‘Contact Us’ form on our official BruntWork website.
