Role Purpose:
Support the design, implementation, and optimization of the bank’s enterprise-
wide sales coverage model. The role focuses on analyzing current coverage
structures, documenting business requirements, defining target operating
models, and enabling effective collaboration between Coverage, RM, Product,
and subsidiary teams.
The Business Analyst will support initiatives aimed at improving client coverage
effectiveness, increasing cross-sell opportunities, and strengthening the One-
Bank client management approach.
b. Business Domain & Exposure
Client Coverage & Relationship Management
Corporate & Institutional Banking
GTB, GSF, GM, GAM, and FAM
Sales Governance & Operating Models
Client Segmentation & Coverage Frameworks
Revenue Optimization & Cross-Sell
Organizational Transformation
Business Process Design
Subsidiary Integration
c. Key Responsibilities
Business Analysis & Current State Assessment
processes.
Identify gaps, inefficiencies, and opportunities for improvement.
Analyze client portfolios, coverage allocation, and revenue contribution.
Requirements Gathering & Operating Model Design
and subsidiary stakeholders.
or similar tools
engagement frameworks.
requirements.
Cross-Functional Coordination
functions.
Support workshops and stakeholder alignment sessions.
Ensure business requirements are translated into practical operating model
solutions.
Tools: JIRA, MS Office Suite, MS Visio, Figma
Data Analytics & Reporting
Develop coverage analytics and performance dashboards.
Analyze wallet share, client penetration, cross-sell performance, and
coverage effectiveness.
Support KPI design and performance tracking.
Support data mapping and lead the data mapping activities
Understand the Wholesales banking data flows and data architecture
Transformation & Implementation Support
Support rollout of new coverage models and governance structures.
Assist in change management, communications, and training activities.
Track implementation progress and benefit realization.
d. Experience & Profile
Experience
or Transformation roles.
transformation initiatives.
environments preferred.
Profile
frameworks.
models.
design.
Strong analytical and stakeholder management skills.
Experience in transformation, governance, and performance management
initiatives.
multiple stakeholder groups.
