To direct and manage public relations activities in order to enhance the organization’s presence in alignment with communications strategic objectives and within assigned resources. Direct the delivery of media content to the public using various tools, and ensure the development of strong relationships with different stakeholders.
Responsibilities:
- Design and develop an effective overarching public relations strategy for communications in line with the organization’s strategic objectives.
- Take ownership and oversee the organization of international and other key PR projects and campaigns, ensuring adherence to guidelines and agreed timelines; lead the development of objectives and key messages in consultation with communications media, newsroom, and the end user.
- Lead and provide guidance to articulate digital media, Internal communication, and public affairs strategies in line with the communications strategy to maximize positive media coverage.
- Prioritize and manage internal and external stakeholder requests for PR and digital media support on projects, setting expectations and negotiating as necessary.
- Monitor, evaluate, and report on the impact of PR and digital media strategies on public awareness targets.
- Ensure key message alignment for entities by conducting facilitative sessions and periodic audits of entities’ media communications to ensure compliance.
- Collaborate with directors of other departments for the implementation of cross-functional projects (e.g., campaigns, events, corporate presentations, etc.) and developmental initiatives that require Public Relations involvement.
- Collaborate with all communications departments to attend daily editorial meetings and support the effective running of the newsroom. Support the development of an editorial and content planning process.
- Develop and formulate standard operating procedures, processes, and policies for public relations, internal/external relations, and digital media, as appropriate.
- Introduce and maintain best practices relevant to public relations while ensuring alignment with the organization’s vision and mission and the broader communications function.
- Build long-term relationships with all external and internal stakeholders, such as local government entities, local and international media representatives, agencies, and networks.
- Oversee day-to-day project operations and tasks, generate reports on activities and outcomes for senior management reference, and participate in operational review meetings with the team to discuss task lists and report on the status of ongoing jobs and projects.
- Lead and support the supervisor in the formulation and development of the annual business plan, KPIs, scorecards, yearly departmental budgets, business continuity planning, and risk management.
- Support the supervisor during process audits and implement and monitor corrective actions identified during audits.
- Support the development of the internal crisis communication policy and review it annually to ensure sustained relevance. Ensure prompt and decisive actions involving relevant stakeholders to resolve or mitigate crisis situations.
Requirements :
- Master’s degree in communications, public relations, marketing, management, graphic design, or a related field.
- Minimum of 8 years of relevant full-time experience in website design/production and management of social and digital platforms within a large organization. Project management or other relevant professional certifications are an advantage.
- Demonstrated ability to effectively manage multiple stakeholders.
- Excellent leadership skills with the ability to work collaboratively as part of a team.
- Strong negotiation skills with the ability to manage discussions tactfully and resolve conflicts effectively.
- Ability to think and act strategically while maintaining a practical and results-oriented perspective.
- Experience in budgeting and business plan development.
- Exceptional organizational, planning, and time management skills.
- Strong interpersonal and presentation skills, including the ability to develop high-quality presentations.
- Excellent writing skills, with the ability to draft and edit various reports and communications and articulate ideas clearly and concisely; proficiency in Arabic is an advantage.
- Proficiency in MS Office applications.
