At Wetpaint, you’ll create and manage social content for clients. You’ll write posts, keep calendars up to date, and monitor what people are saying on each channel. You’ll coordinate campaign launches with the team, report on engagement and growth, and look for new ways to reach online audiences. You’ll also manage Wetpaint’s social pages and prepare the agency’s monthly newsletter.
What you’ll do
• Write and develop content for clients’ social channels, including Facebook, Twitter, Foursquare, Pinterest, and blogs.
• Keep social media calendars current and coordinate planned activity.
• Monitor conversations and consumer activity; respond where appropriate and escalate issues when needed.
• Prepare weekly and monthly reports on engagement and audience growth across channels.
• Design layouts for brands’ social media programs.
• Review competitors and research target audiences.
• Coordinate with internal and external teams before campaigns launch, then monitor activity and results after launch.
• Manage Wetpaint’s own social media pages and coordinate updates with colleagues.
• Research new social networks, online communities, and bloggers to find relevant ways to reach and engage people.
• Report on how content and digital campaigns are performing.
• Prepare the agency’s monthly e-newsletter.
What we’re looking for
• A degree in Media, Journalism, Marketing, or Advertising.
• At least 2 years of relevant experience.
• Knowledge of social media, advertising, and the internet industry.
• Experience writing for different social media platforms and building and engaging online communities.
• An understanding of digital media buying, from RFPs through negotiations.
• Experience explaining the value of social media and video to brands and agencies.
• Exposure to web and social media analytics.
• Strong written and spoken communication skills; Arabic and English.
• Strong Excel and PowerPoint skills.
• Ability to design for social platforms using Illustrator and Photoshop.
• Good attention to detail, a real interest in social media, video, and advertising, and a positive, curious approach to solving problems.
