Brand Specialist
Reports to: General Manager
Type:Full-time
Brand:Qynda
About the Role
QYNDA is a modest activewear brand growing across Kuwait, UAE, Saudi Arabia, Bahrain, Qatar, and Oman. We're hiring a Brand Specialist to own how QYNDA looks and sounds, from the shoot to the storefront. You'll run content production, keep our voice consistent across social and the website, and make sure every product page and homepage moment looks the way the brand should.
What You'll Own
Content & Shoots
• Plan and run product and lifestyle photo/video shoots, studio and on-location
• Brief and manage photographers, stylists, and models
• Build a shoot calendar that keeps pace with launches, restocks, and seasonal moments
Brand Voice & Messaging (Arabic and English)
• Write and maintain product copy, campaign messaging, and social captions in both languages, in one consistent voice
Social Media
• Own the organic content calendar and day-to-day posting across Instagram, TikTok, and Snapchat
• Keep the feed on-brand: palette, styling, and tone
Website Look & Feel
• Curate and manage PDP imagery: selection, cropping, sequencing
• Own homepage and collection page merchandising and seasonal refreshes
• Build and update campaign landing pages in line with brand guidelines
Cross-Functional
• Give the Graphic Designer & Video Editor creative direction and briefs
• Supply creative assets to the performance marketing team for paid campaigns
What We're Looking For
• Arabic and English knowledge is a must, written and spoken
• GCC market knowledge is a must
• 2–4 years in content or brand roles; fashion, apparel, or lifestyle preferred
• A sharp eye for visual consistency: palette, composition, styling
• Bonus: hands-on experience editing a Shopify storefront (PDP/homepage)