Define and drive the Private Label strategy across relevant categories, aligned with overall commercial and business objectives
Identify white-space opportunities and build a PL product pipeline, from concept through to launch
Lead category and range planning for Private Label, balancing quality, cost, and margin targets
Partner closely with the Procurement/Sourcing team to identify and evaluate suppliers/manufacturers (local and international) capable of delivering PL products to spec, cost, and quality standards
Negotiate commercial terms and manage supplier relationships in coordination with Procurement
Work cross-functionally with Marketing, Quality Assurance, Store Operations, and Supply Chain to ensure successful product development, packaging, and rollout
Monitor PL performance (sales, margin, market share within category) and adjust strategy accordingly
Benchmark competitor Private Label offerings and market trends to keep the portfolio competitive and differentiated
Build and manage the PL budget, sales, and margin targets in line with company objectives
Ensure compliance with relevant quality, safety, and regulatory standards for all PL products
Mentor and, as the function grows, potentially build out a dedicated Private Label team

Requirements

* Minimum 7-8 years of commercial experience within the retail sector
Proven, demonstrable track record in developing and scaling a Private Label portfolio
Strong understanding of retail commercial fundamentals: category management, pricing, margin management, and negotiation
Experience working cross-functionally with procurement/sourcing, marketing, quality, and operations teams
Bachelor's degree in business, Commerce, Marketing, or a related field
Fluent in English and Arabic; French is a plus
Exposure to the Lebanese retail/PL market is a plus, but not required

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