Company Description
At Link Snacks, we show up hungry, roll up our sleeves, plaid or otherwise, and dive straight into the hard work. We don’t hide from challenges; we hunt them down. We push harder, move faster, and take the kinds of big swings that built this business in the North Woods of Wisconsin four decades ago.
We’re everyday people who deliver extraordinary results. Innovation, creativity, and urgency aren’t buzzwords, they’re expectations. And just like the real protein snacks we make across our global house of brands. What you see is exactly what you get: humble, gritty, passionate people who show up every day ready to not just participate in the meat snack industry that the Link Family created, but to move faster, innovate harder and keep raising the bar.
As part of the Link Snacks global enterprise, our team across EMEA (Europe, the Middle East and Africa) is focused on driving the growth of the real meat protein snack category with a strong emphasis on our brands: Jack Link’s®, Peperami®, BiFi®, and Minuets®. We operate through a network of regional offices and production sites across Europe in Germany, Netherlands and United Kingdom.
Dominating this space across the world takes a team. A team that runs together, succeeds together, and celebrates together. A team that’s full of relentless energy and spirit that can only be fueled by one thing: a fist full of our delicious meat snacks.
But we’re not just about snacks; we’re driven by our core values: Be Real, Relationship Driven, Speed Matters, Stewardship, Self Discipline, Show Awesome Character
Values we bring to life. Every. Single. Day.
Job Description
Make a difference by becoming part of the No. 1 protein snack manufacturer worldwide as Head of Revenue Growth Management EMEA at Link Snacks.
Our spacious and modern HQ is located in the vibrant Amsterdam, and includes a highly international team, with more than 25 different nationalities. Our EMEA team is committed to continuing its impressive EMEA expansion, one bite at a time, and becoming the regional leader in branded protein snacks.
This position is based in Amsterdam and you will be reporting to the Category Management Director EMEA.
The Head of Revenue Growth Management, EMEA builds and leads the newly created Revenue Growth Management capability across EMEA, helping the business make better commercial choices to maximise sustainable and profitable revenue growth.
The Head of Revenue Growth Management EMEA establishes the principles, frameworks and insights that enable the business to optimise the core RGM levers of pricing, promotion, pack-price architecture, assortment and mix. You will bring specialist expertise and a cross-market perspective, connecting insights and opportunities across markets and partnering with Sales, Marketing, Category and Commercial Finance to unlock profitable growth.
Your main responsibilities will include:
1. Build EMEA Revenue Growth Management capability
- Establish and embed RGM frameworks and ways of working across EMEA.
- Build RGM capability across Sales, Marketing, Category and Commercial Finance.
- Identify and prioritise the biggest RGM opportunities across brands, markets and channels, translating these into clear commercial recommendations and action.
- Develop and track an EMEA RGM opportunity pipeline, measuring the commercial impact of RGM initiatives and using learnings to continuously improve recommendations and priorities.
- Connect learning and best practice across EMEA and other Link Snacks regions, translating this into scalable commercial approaches.
2. Pricing strategy & optimisation
- Develop pan-EMEA pricing principles and frameworks to strengthen pricing decisions across markets.
- Build visibility across brands, markets, channels and customers to identify pricing opportunities and risks.
- Identify cross-market implications and opportunities, particularly across common products, customers and buying groups.
- Develop recommendations using price ladders, elasticity, competitive positioning and shopper dynamics, partnering with Commercial Finance on financial implications and scenario modelling.
- Partner with Sales, Marketing, Category and Commercial Finance to turn pricing opportunities into commercial action.
3. Pack-price architecture & mix
- Establish EMEA RGM principles and frameworks for pack-price architecture.
- Identify opportunities across pack size, price point, format, channel, assortment and mix to drive profitable growth.
- Partner with Marketing on brand and market PPA, bringing RGM expertise and challenge to optimise commercial choices.
- Partner with Category on shopper and channel opportunities and Commercial Finance on financial modelling and business cases.
4. Promotion optimisation
- Develop EMEA RGM principles and best practice for promotional effectiveness.
- Identify opportunities to optimise promotional depth, frequency, mechanics and incrementality.
- Use cross-market benchmarks and learning to identify what drives the strongest promotional outcomes.
- Partner with Sales and Category on promotional strategy and execution, and Commercial Finance on financial analysis and ROI.
5. Trade investment optimisation
- Develop EMEA RGM principles and best practice for trade investment optimisation.
- Identify opportunities to improve the effectiveness and return of trade investment across markets and customers.
- Benchmark investment across markets and customers to identify opportunities to optimise allocation and effectiveness.
- Partner with Sales on commercial investment choices and Commercial Finance on financial analysis, ROI and governance.
Qualifications
EU Citizenship and/or a valid work permit is required. Please note that relocation assistance is not available for this position. All applications must be submitted in English, as it is the company’s corporate language.
- Bachelor's degree in Business, Economics, Finance, Marketing, Mathematics, Statistics, Data Analytics, or a related discipline.
- Additional training or certification in Revenue Growth Management, Pricing Strategy, Commercial Excellence, Category Management, Data Analytics, or Commercial Finance is advantageous.
- Strong quantitative and analytical foundation with the ability to translate complex data into commercial recommendations and business outcomes.
- 8+ years’ commercial experience, ideally in Revenue Growth Management, or relevant experience across Commercial Finance, Sales or Commercial Strategy.
- Strong understanding of RGM levers including pricing, promotion, pack-price architecture, assortment and mix.
- Strong commercial and financial acumen, including P&L, margin, pricing elasticity and promotional effectiveness.
- Proven ability to translate data and analysis into clear commercial recommendations and action.
- Experience building RGM capability or new ways of working would be advantageous.
Additional Information
Our benefits
At Link Snacks, you’ll find a competitive compensation and benefits package that supports performance, flexibility, and employee well-being!
- A competitive salary and a bonus structure based on performance
- 27 days annual holidays
- Lunch on Mondays
- Hybrid working model, because we believe the future of work is based on a building modern, adaptable, and agile workplace culture 3 days from our office in Amsterdam and 2 home office days.
- Pension Plan
- Commuting Allowance
- Working from home allowance (€ 2.40 net per day worked from home office)
Equal Employment Opportunity Employer
Link Snacks provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic that is protected by federal, state or local law.