Omnicom Media Group MENA (OMG MENA) is a leading global provider of advertising and marketing communications services, renowned for its innovative solutions and expertise across various industries. OMG CORE operates under PHD Media Lebanon SAL providing specialized services in digital planning, performance marketing, data analysis, and more. We support our partner agencies—PHD, OMD, and H&S—across multiple markets, including the European region and the GCC, delivering tailored solutions to meet diverse client needs.
The Associate Manager – Performance is responsible for driving the strategic execution, optimization, and performance growth of Paid Social, Paid Search, and Programmatic campaigns for MENA-region clients. This role sits between execution and leadership, combining hands-on expertise with team management and multi-channel ownership. The Associate Manager plays a key role in delivering business impact, mentoring junior team members, and ensuring campaigns align with client objectives while maintaining high standards of performance and operational excellence.
A Typical Day Includes
- * Lead the end-to-end management of campaigns across Paid Search, Paid Social, and Programmatic platforms, ensuring strong performance and delivery against KPIs.
- Own performance strategy and optimization roadmap across one or multiple channels, identifying growth opportunities and scaling initiatives.
- Manage and mentor Senior Executives and Executives, providing guidance, training, and quality control on campaign execution.
- Oversee campaign setup, tracking, and QA processes, ensuring accuracy and alignment with best practices.
- Act as a key point of contact for internal stakeholders and clients when needed, providing performance insights and recommendations.
- Drive proactive optimization, troubleshooting, and performance improvements across accounts.
- Collaborate closely with planning and strategy teams to align performance activity with broader business goals.
- Lead performance reporting and analysis, translating data into actionable insights and strategic recommendations.
- Ensure adherence to internal processes, governance, and platform best practices through regular audits and reviews.
- Stay up to date with platform developments, industry trends, and emerging opportunities, and cascade knowledge within the team.
The Ideal Candidate Will Have
- * 3+ years of experience in performance marketing, preferably within an agency environment.
- Proven experience managing campaigns across multiple channels (Paid Search, Paid Social, Programmatic).
- Demonstrated experience in mentoring or managing junior team members.
- Strong hands-on expertise with Google Ads, Meta, TikTok, Snapchat, Twitter/X, LinkedIn, and DV360.
- Strong analytical mindset with the ability to translate data into strategic decisions and business impact.
- Ability to manage multiple accounts, priorities, and stakeholders in a fast-paced environment.
- Strong communication and stakeholder management skills; English required, Arabic is a plus.
- Advanced proficiency in MS Excel and PowerPoint; experience with tracking and analytics tools (e.g., Campaign Manager, Google Analytics).
- Relevant certifications (Meta Blueprint, Google Ads, DV360) preferred.
Only Shortlisted Candidates will be contactedOmnicom Media Group is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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