We are looking for an SEO Tech Specialist to join our digital team and drive organic search performance across multiple client accounts. The role combines technical SEO, content strategy, analytics, off-page SEO, and Generative Engine Optimization (GEO), with a strong focus on turning data and search insights into measurable growth.
Key Responsibilities
- Conduct comprehensive SEO audits, keyword research, search intent analysis, competitor research, and content gap analysis to develop prioritized SEO roadmaps.
- Implement technical and on-page SEO across Shopify, WordPress, Wix, Squarespace, and Framer, including metadata, heading structures, internal linking, redirects, indexing, schema markup, and site architecture.
- Develop and optimize content strategies for landing pages, product and collection pages, service pages, blogs, and FAQs for both traditional search and AI-driven search.
- Research AI search prompts, Google AI Overviews, and emerging AI search experiences to identify opportunities to improve brand visibility through GEO.
- Manage off-page SEO activities, including backlink audits, link prospecting, anchor text strategy, crowd marketing, and disavow analysis.
- Monitor and analyze keyword rankings, organic traffic, CTR, conversions, backlinks, and AI search visibility using GA4, Google Search Console, Semrush, Ahrefs, Surfer SEO, Looker Studio, and related tools.
- Manage SEO projects from strategy through implementation, setting priorities, tracking progress, and coordinating with developers, designers, content teams, and other stakeholders.
- Manage client accounts and communicate SEO strategies, priorities, performance, and recommendations clearly to clients.
- Translate complex SEO and analytics data into clear, actionable recommendations that support business and marketing objectives.
- Stay up to date with search algorithm changes, technical SEO developments, AI search trends, and emerging GEO best practices.
Requirements
- 1–3 years of hands-on experience in SEO, Technical SEO, or a similar digital marketing role.
- Strong understanding of technical SEO, on-page SEO, content optimization, keyword research, and link building.
- Proficiency in tools such as Google Analytics 4, Google Search Console, Semrush, Ahrefs, Surfer SEO, and Looker Studio.
- Good understanding of AI search, GEO, and evolving search behaviors is a strong advantage.
- Good communication and project management skills, with the ability to manage multiple clients and priorities.
- Ability to work independently while collaborating effectively with cross-functional teams.