Company Description
Massyve is a digital growth company that integrates marketing and technology to help organizations build, market, and scale their businesses. The team partners with startups, SMEs, enterprises, and ambitious brands across international markets, delivering scalable digital products, growth strategies, and customer acquisition systems. Massyve’s work spans custom websites, SaaS platforms, mobile applications, e-commerce ecosystems, AI solutions, and performance-driven marketing. With more than 700 projects completed for 400+ clients in 22 countries, including brands such as STC and Bentley and partnerships with SAP, Odoo, Shopify, AWS, and OpenAI, Massyve focuses on making technology a core driver of business growth. The philosophy is to combine strategy, marketing, technology, AI, automation, and execution under one growth partner to help clients build, market, and scale.
Role Description
The Marketing Manager is a full-time, on-site role based in Beirut Governorate, Lebanon. This role is responsible for planning, executing, and optimizing multi-channel marketing campaigns that support Massyve’s digital growth solutions and client projects. Day-to-day activities include developing marketing strategies, managing performance marketing initiatives, overseeing content and social media plans, and coordinating brand positioning across digital touchpoints. The Marketing Manager collaborates closely with technology, product, and sales teams to design growth funnels, launch lead generation systems, analyze campaign performance, and refine tactics based on data and market insights. The role also involves managing agency and vendor relationships, maintaining consistent brand messaging, preparing marketing reports, and contributing to new business proposals and client presentations.
Qualifications
- Candidates should possess skills in marketing strategy, brand positioning, and digital growth planning.
- Candidates should possess skills in performance marketing, paid media management, and lead generation systems.
- Candidates should possess skills in social media management, content production, and copywriting for digital channels.
- Candidates should possess skills in SEO, analytics tools, and data-driven campaign optimization.
- Candidates should have experience collaborating with cross-functional teams, including technology and product, to align marketing with business objectives.
- Candidates should demonstrate strong project management, organizational skills, and the ability to handle multiple campaigns simultaneously.
- Candidates should have excellent written and verbal communication skills in English; Arabic proficiency is an advantage.
- Candidates should ideally hold a bachelor’s degree in Marketing, Business, Communications, or a related field, with prior experience in a marketing management or growth-focused role.
- Experience in B2B, SaaS, or digital products, and familiarity with marketing automation and CRM platforms, is highly beneficial.
