The Marketing Coordinator supports the day-to-day running of marketing, keeping content, campaigns, events, and reporting on track across a fast-moving restaurant technology business. The role sits between the marketing team, sales, external agencies, and clients.
Key responsibilities include:
Serve as the primary point of contact for content, creative, PR, and media agencies working on clients' behalf.
Brief agencies on campaign objectives, timelines, and brand guidelines, and review and approve deliverables before they go live.
Track agency performance against agreed KPIs, and flag delays, quality gaps, or budget overruns early.
Coordinate approval workflows between agencies and internal stakeholders to keep production cycles moving.
Manage the marketing calendar across content, campaigns, product launches, and partnerships.
Support the execution of digital campaigns (social, paid ads, email, and website updates) in partnership with the agency teams.
Maintain brand consistency across all external-facing materials, and across client's different markets and languages.
Help develop partnerships with new and existing restaurant clients, coordinating joint campaigns and announcements that support client's growth.
Support restaurant clients as they launch on client platform, coordinating brand assets and helping promote their branded apps, offers, and loyalty programs.
Coordinate co-marketing with integration and POS partners, including joint content that extends client'sreach among restaurants.
Compile performance reports (reach, engagement, lead generation, and ROI) from agency data and internal analytics tools.
Assist with budget tracking and invoicing coordination across agency contracts.
Support sales and business development with marketing collateral, case studies, and pitch materials.