JOB PURPOSE:
The Brand Manager - Luxury Watches & Jewelry is responsible for the strategic and commercial development of an assigned portfolio of fine watch and jewelry brands. The role owns brand strategy, supplier relationships, commercial performance, buying, inventory, pricing, marketing priorities and market development, ensuring sustainable growth, profitability and strong brand positioning. The Brand Manager works closely with the Retail Manager and cross-functional teams to translate each brand’s strategy into effective commercial and client initiatives.
KEY ACCOUNTABILITIES AND RESPONSIBILITIES:
Brand Strategy & Supplier Management:
- Define and implement the annual strategy and business plan for each assigned brand
- Act as the primary contact for brand suppliers and maintain strong, proactive relationships
- Ensure alignment with brand guidelines, distribution agreements and market priorities
- Prepare business reviews, market updates and strategic recommendations
- Identify growth opportunities and define the positioning of each brand within the overall portfolio
Commercial Performance & Profitability
- Own sales, margin, profitability and budget performance across the assigned portfolio
- Set annual targets and commercial priorities by brand, category and channel
- Analyze performance, market trends and competitive activity and implement corrective actions
- Develop commercial plans in coordination with the Retail Manager and relevant sales channels
- Monitor pricing, contribution levels, supplier support and return on investment
- Actively identify growth opportunities across product mix, pricing, clienteling, CRM usage, and local initiatives
Buying, Assortment & Inventory Management
- Build and manage the assortment and buying strategy for each brand
- Lead seasonal orders, novelties selection, replenishment and special-order planning
- Maintain the right balance between availability, sell-through, exclusivity and stock investment
- Monitor stock aging, slow-moving pieces, allocation and inventory productivity
- Coordinate pricing updates, product launches, merchandising requirements and product information
Brand Activation, Client Strategy & Market Development
- Define annual marketing, communication and activation priorities with the Marketing team
- Develop client acquisition, retention and clienteling initiatives in coordination with Retail and CRM teams
- Plan product launches, events, presentations, partnerships and brand experiences
- Support the development of high-potential clients, collectors and strategic business opportunities
- Ensure consistency of brand storytelling, visibility and positioning across all relevant touchpoints
Planning, Coordination & Performance Governance
- Lead annual budgeting, forecasting and monthly performance reporting for the portfolio
- Coordinate with Retail, Marketing, Finance, Operations, Logistics and After-Sales to ensure effective execution
- Establish clear action plans, deadlines and responsibilities for each brand initiative
- Monitor operational and commercial risks and escalate matters requiring management intervention
- Maintain accurate reporting on sales, stock, margin, orders, activations and supplier commitments
QUALIFICATIONS, EXPERIENCE, & SKILLS:
- Bachelor’s degree in business, marketing, luxury management or a related field
- Minimum 7 years of experience in brand management, luxury watches, jewelry or premium consumer goods
- Strong commercial, analytical and financial understanding
- Proven experience in buying, inventory management, budgeting and supplier negotiation
- Strong knowledge of luxury client expectations and brand positioning
- Excellent communication, presentation and relationship-management skills
- Fluency in English and Arabic; French is highly valued
- Strategic and commercial thinking
- Ownership and accountability
- Financial and analytical rigor
- Strong negotiation and relationship management
- Client and market orientation
- Planning and execution discipline
- Cross-functional collaboration
- Agility, initiative and problem-solving