Job Summary
We are looking for an experienced Software Sales Executive to join our team and drive sales of custom software development projects. The role will focus on identifying potential clients, understanding their business needs, presenting suitable software solutions, and managing the sales cycle from lead generation to closing.
The ideal candidate should have proven experience selling custom-built software solutions from scratch, with a strong understanding of the software development sales process.
Key Responsibilities Generate and develop new business opportunities for custom software development projects.
* Identify potential clients and decision-makers through outbound prospecting, networking, referrals, LinkedIn, and other sales channels.
* Understand clients' business needs, challenges, and objectives and identify opportunities where custom software can provide value.
* Conduct discovery meetings and gather the initial business requirements from prospects.
* Present the company's software development services and explain the value of building customized solutions based on each client's requirements.
* Manage the complete sales cycle from lead generation and qualification to negotiation and closing*.
* Coordinate with the technical team when detailed requirements or technical discussions are needed.
* Prepare and present commercial proposals and quotations in coordination with the relevant teams.
* Follow up consistently with prospects and manage the sales pipeline.
* Negotiate pricing, scope, timelines, and commercial terms with clients.
* Build and maintain strong, long-term relationships with clients.
* Achieve monthly, quarterly, and annual sales targets.
* Maintain accurate records of leads, opportunities, activities, and deal progress through the CRM.
* Ensure a smooth handover of closed projects to the Project Management and Technical teams.
* Monitor market trends, competitors, and potential business opportunities within the target market.
Requirements Bachelor's degree in Business Administration, Marketing, Information Technology, or a related field.
* Minimum 2 years of proven experience in software sales.
* Must have previous experience selling custom software development projects built from scratch.
* Experience working in a Software House, IT Services, or Software Development company* is highly preferred.
* Strong experience in B2B sales and the full sales cycle.
* Proven track record of achieving sales targets.
* Strong lead generation, prospecting, follow-up, negotiation, and closing skills.
* Ability to understand clients' business requirements and identify suitable software solutions.
* Basic understanding of software development concepts and the Software Development Life Cycle (SDLC).
* Excellent communication, presentation, negotiation, and relationship-building skills.
* Strong business acumen and ability to deal with decision-makers.
* Experience using CRM systems.
* Excellent English communication skills.
Preferred Qualifications Previous experience selling web applications, mobile applications, SaaS solutions, ERP/CRM systems, or other custom software projects.
* Experience selling to Egyptian and GCC markets* is a plus.
* Existing B2B client network is an advantage.
* Experience dealing with SMEs, startups, or enterprise clients.