About WhiteCrow
We are global talent research, insight, and sourcing specialists with offices in the UK, USA, Singapore, Malaysia, Hong Kong, Dubai, and India. Our international reach has helped us to understand and penetrate specialist markets at a global level. In addition to this, our service is also extended to complement our client’s in-house talent acquisition teams.
About our client
Since its inception in 2000, our client has emerged as a prominent and fast-growing retail group serving markets across the Middle East. The organization partners with world-class fashion and lifestyle brands, delivering globally inspired products and experiences to discerning consumers throughout the GCC. Guided by a vision to become a leading regional gateway for international retailers, the company has successfully built a broad portfolio across diverse consumer categories. Its collaborative approach with global brand partners, combined with extensive market expertise and a customer-first mindset, has enabled sustained growth and ongoing expansion across the region. Today, our client remains well-positioned to capitalize on emerging opportunities within the dynamic Middle Eastern retail market.
As a Senior Executive – Creative and Merchandise, you will be responsible for...
- Developing seasonal and core merchandise concepts aligned with each park, attraction, brand identity, guest profile and approved commercial plan.
- Preparing creative briefs, mood boards, product specifications, artwork directions, packaging concepts and presentation materials for internal and external review.
- Managing the product-development process from initial concept and supplier briefing through sampling, costing, approvals, production follow-up and launch readiness.
- Coordinating intellectual-property, brand and stakeholder approvals, ensuring designs, logos, characters, colours, materials and product claims comply with applicable guidelines.
- Partnering with Sourcing and suppliers to obtain commercially competitive quotations, suitable materials, quality samples and achievable production and delivery timelines.
- Reviewing product costs, recommended retail prices, margins, minimum order quantities and commercial viability, recommending changes to protect sales and profitability.
- Creating and maintaining visual-merchandising standards, planograms, product stories, launch displays, signage and promotional presentation across assigned retail locations.
- Conducting store visits and visual audits, identifying presentation or assortment gaps and coordinating corrective actions with Retail Operations teams.
- Maintaining accurate trackers for concepts, samples, approvals, purchase orders, production milestones, deliveries, artwork files and launch status.
- Supporting range reviews using sales, margin, inventory, sell-through and guest feedback, recommending repeats, improvements, markdowns or discontinuations.
- Coordinating closely with Retail Operations, Warehouse, Finance, Marketing, Procurement, IT and other teams to ensure merchandise and creative readiness for reopening, new stores and campaigns.
- Protecting brand consistency, product quality and creative standards while ensuring all work is being delivered within approved budgets, timelines and governance requirements.
What you already have...
- Bachelor’s degree or diploma in Product Design, Graphic Design, Fashion, Visual Merchandising, Retail Management, Marketing or a related discipline.
- Minimum 5–7 years of experience in retail merchandise development, creative production, visual merchandising, product design or a closely related role.
- Demonstrated experience managing products from concept through sampling, approvals, costing, production and retail launch.
- Experience with licensed products, character merchandise, leisure, entertainment, theme-park or destination retail is strongly preferred.
- Working knowledge of Adobe Creative Suite or equivalent design tools, Microsoft Office and merchandise or project-tracking systems.
- Good understanding of materials, printing, packaging, product quality, supplier production processes, costing and retail margin principal.
