Sales Development Representative – Benelux | Up to €45K + Uncapped OTE
Full-time | Hybrid | The Randstad
About the Employer
Our client is a fast-growing international SaaS company helping retailers create exceptional customer experiences across the entire lifecycle — “from the first click through to long-term customer loyalty.”
Their technology enables retail brands to better understand customers, predict behavior, and deliver personalized experiences that increase conversion, engagement and lifetime value. With 400 employees, operations across 100 markets, and more than 500 leading retail brands, the organization is expanding rapidly with a strong focus on the Benelux region.
The Opportunity
As a Sales Development Representative for the Benelux market, you will play a strategic role in creating meaningful new business opportunities within the retail and e‑commerce sector.
This is not a traditional high-volume SDR role. Instead of calling random companies, you will work with a carefully selected group of brands, research their business models, identify commercial triggers, and craft thoughtful, personalized outreach. “Instead of calling 100 random companies a day, you'll work with a carefully selected group of brands…”
This role is ideal for someone who enjoys combining research, strategy, creativity and relationship-building to open high-quality commercial conversations.
Key Responsibilities
- Conduct research-led prospecting into selected retail and e-commerce brands across Benelux
- Analyze business models, growth strategies, challenges and technology stacks
- Map key stakeholders and decision-makers
- Identify commercial triggers such as expansion, rebranding, new markets or platform changes
- Develop tailored outreach strategies across email, LinkedIn, events, cold calling, gifting and partnerships
- Write sharp, personalized messaging based on genuine research
- Turn initial conversations into qualified commercial opportunities
- Collaborate with Sales, Marketing and Partner Management on account strategies and campaigns
- Attend relevant industry events to strengthen market presence
- Use modern sales technology to plan, test and optimize outreach
- Manage pipeline effectively using CRM systems and data · Work towards clear commercial goals and celebrate successes with the team
Ideal Candidate
- Naturally curious and eager to understand how brands grow
- Strong interest in retail, e-commerce, technology and SaaS
- Excellent written and verbal communication skills
- Strong research and analytical abilities
- Commercial mindset with ambition to grow within B2B SaaS sales
- Comfortable working with CRM systems and data
- Structured, proactive and organized
- Fluent Dutch (Level C-2) and professional English (mandatory)
- Enjoys building relationships and creating value through sales
- Thrives in a fast-paced, target-driven environment
- Winning mentality and enthusiasm for measurable goals
What’s Offered
- Competitive base salary up to €3,500 depending on experience
- Uncapped OTE
- Genuine autonomy and ownership
- Strong support from an experienced international team
- Collaborative, knowledge-sharing environment
- 30 days of annual leave
- Regular team summits and opportunities to connect with colleagues across Europe
- Annual company trip
- Wellpass for health and wellbeing
- Company merchandise and community involvement
- Opportunity to help shape and build the Benelux market
Why Join?
- Work strategically with a defined group of high-potential accounts
- Become an expert in retail and e-commerce growth
- Combine structure with creativity in your outreach
- Build genuine business relationships across Benelux
- Join a purpose-driven international SaaS organization where every opinion matters
- Contribute ideas that shape how the organization grows the Benelux market
- Be part of a culture that values curiosity, insight and personalized engagement “The goal is not simply to sell a product – it is to sell a vision.”