Sales Development Representative (SDR) / Appointment Setter
Company: Neatmetric, Inc.
Location: Remote
Type: Full-Time
About Us
Neatmetric, Inc. is a digital marketing company based in Dearborn, Michigan, helping businesses grow through digital marketing, local search optimization, website development, lead generation, and other online growth strategies.
Our team works with businesses across a variety of industries to improve their online presence, generate new opportunities, and ultimately drive more revenue.
We are a performance-driven company built around sales, execution, accountability, and growth.
The Opportunity
We are looking for a confident, competitive, and sales-driven Sales Development Representative (SDR) / Appointment Setter to join our team.
This is an outbound sales position.
Your primary responsibility will be to identify potential business owners, initiate conversations through cold calling and direct-message outreach, qualify their interest, and book qualified appointments for our sales team.
You will not simply be reading from a script or answering inbound calls. You will be expected to actively prospect, communicate value, handle initial objections, follow up with leads, and create enough interest for a prospect to take the next step.
The ideal candidate is comfortable hearing "no," understands that consistent activity creates results, and is motivated by hitting measurable sales targets.
If you have experience in sales, appointment setting, lead generation, cold calling, or outbound prospecting, we want to hear from you.
Job Responsibilities
- Make a high volume of outbound calls to business owners and prospective clients.
- Conduct cold outreach through phone, Instagram, Facebook, LinkedIn, and other direct-message channels.
- Start conversations with prospects and identify potential sales opportunities.
- Use provided scripts, talk tracks, and sales frameworks while maintaining a natural conversation.
- Qualify prospects based on their business needs, interest, and fit for our services.
- Handle common objections and confidently move conversations toward an appointment.
- Schedule qualified prospects directly onto the sales team's calendar.
- Follow up consistently with prospects who do not book during the initial conversation.
- Re-engage previous leads and opportunities when appropriate.
- Maintain accurate notes, lead statuses, and appointment information inside company systems.
- Meet daily and weekly activity expectations for calls, conversations, follow-ups, and appointments booked.
- Work closely with closers and sales leadership to improve lead quality and appointment show rates.
- Participate in sales training, coaching, role-playing, and team meetings.
- Maintain a professional and persuasive presence during all prospect interactions.
Qualifications
- Previous sales experience is strongly preferred.
- Experience in cold calling, appointment setting, SDR/BDR work, telemarketing, lead generation, or outbound sales is highly preferred.
- Comfortable making a high volume of outbound calls every day.
- Comfortable initiating conversations with people who were not expecting the call.
- Strong verbal communication, active listening, and persuasion skills.
- Ability to overcome initial resistance and common objections without becoming discouraged.
- Experience booking appointments through direct-message outreach on platforms such as Instagram, Facebook, and LinkedIn is a strong advantage.
- Able to quickly build rapport with business owners and decision-makers.
- Competitive, goal-oriented, and motivated by measurable performance.
- Coachable and willing to follow established sales processes.
- Organized and capable of managing follow-ups and multiple prospect conversations.
- Comfortable using CRM systems, dialers, calendars, and other digital sales tools.
- Reliable internet connection and a quiet professional workspace.
- Ability to work independently while remaining accountable to daily and weekly expectations.
What Success Looks Like
Success in this position is measured by activity and results.
You will be expected to consistently generate conversations, qualify prospects, book appointments, and contribute to the sales pipeline.
We are looking for someone who takes ownership of their numbers, actively works to improve their sales skills, and understands that consistent prospecting and follow-up are the foundation of successful outbound sales.
✅ How to Apply
Ready to get started? Apply now via our application form:
https://forms.clickup.com/90131276577/f/2ky3w8t1-2713/N6CCX8CMNJHTXMEOYK?Source%20Of%20Application=LinkedIn
