We are looking for an experienced Cards Product Manager to lead and support the growth of a major bank’s Cards business in Kuwait. The role will focus on credit card portfolio strategy, new card and SME card launches, customer acquisition, loyalty, portfolio performance and large-scale card transformation initiatives.
Key Responsibilities
- Develop and execute strategies to grow the credit card and SME credit card business, including new product launches and market opportunities.
- Own and enhance card portfolio performance, including activation, spend, utilization, profitability, attrition and customer satisfaction.
- Lead the development and implementation of cards loyalty programmes and customer engagement initiatives.
- Drive customer acquisition, card usage and spend uplift through targeted product and marketing initiatives.
- Manage complex card upgrades, migrations and transformation projects across issuing platforms.
- Work closely with Technology, Operations, Marketing, Compliance, Product and external vendors to ensure successful delivery.
- Oversee technical readiness across card issuing platforms, BIN configuration, card profiles, tokenization, digital wallets, recurring payments, authorization/clearing, 3DS/ACS and fraud controls.
- Ensure operational readiness across card production, personalization, dispatch and delivery.
- Monitor key portfolio KPIs and use data-driven insights to identify opportunities, risks and areas for improvement.
- Ensure compliance with card-scheme requirements, regulatory frameworks, data privacy and governance standards.
Requirements
- 8+ years of experience in Cards Product Management, preferably within a bank, card issuer or payments organization.
- Strong experience across credit/debit card issuing, card portfolio management and payment processing.
- Proven experience launching new card products and managing large-scale card upgrade, migration or transformation projects.
- Strong understanding of loyalty solutions, customer acquisition and card portfolio growth.
- Knowledge of Visa/Mastercard schemes, digital wallets, tokenization, fraud/risk and payment technologies.
- Strong analytical and portfolio management skills, with proficiency in Excel and Tableau.
- Strong stakeholder management skills and experience working across business, technology, operations and external vendors.
- Knowledge of the Kuwait/GCC cards market and regulatory environment is highly desirable.
- Fluent English required; Arabic is preferred.