Medi Drug International (MDI) SAL., a leader in Pharmaceutical and Consumer Products distribution in the Lebanese Market is looking to hire an experienced Medical Sales Representative to help us keep growing.
General Description
Medical Sales Representatives (also called “MedReps”) are the key link between the distributor and the medical, pharmaceutical, and healthcare professionals. They understand their needs and recommend customized products & treatments to support their objectives in achieving patients’ satisfaction
With their medical knowledge and commercial sense, the “MedReps” develops the brand and achieve business growth by building and maintaining strong relationships with the doctors, driving prescriptions, and identifying new business opportunities.
Medical Sales Representatives are usually based in a specific geographical location and specialize in a particular product or medical area. They may have to make presentations and organize group events for healthcare professionals, as well as working with contacts on a one-to-one basis.
Duties and Responsibilities
1. Medical Promotion and Scientific Communication
· Conduct regular visits to physicians, specialists, hospitals, clinics, and other designated healthcare professionals.
· Present the company's products accurately and professionally, highlighting approved indications, benefits, dosage, safety information, and competitive advantages.
· Maintain sufficient scientific knowledge of assigned products, including indications, contraindications, dosage, precautions, and relevant clinical evidence.
· Attend company training sessions, product presentations, and scientific meetings, and successfully complete required assessments.
· Identify physicians' needs, address scientific questions within the representative's competence, and refer complex medical inquiries to the appropriate company department.
· Promote products ethically and in accordance with approved promotional materials, applicable laws, and company policies.
2. Doctor Relationship Management
· Establish and maintain professional relationships with physicians and key opinion leaders within the assigned territory.
· Develop an effective doctor coverage plan based on specialty, prescribing potential, strategic importance, and visit frequency.
· Follow up on previous visits, product discussions, samples, and agreed actions.
· Identify opportunities to introduce new products, increase product awareness, and develop existing accounts.
· Communicate relevant market feedback, physician preferences, and competitor activities to the line manager.
· Ensure that visits are purposeful and contribute to product awareness, demand generation, and territory development.
3. Pharmacy Development and Product Availability
· Visit pharmacies within the assigned territory to promote assigned products, assess demand, and identify opportunities for increased sales.
· Identify pharmacies with high sales potential and develop an action plan for each priority account.
· Check product availability, stock levels, visibility, and ordering patterns for assigned products.
· Encourage pharmacists to stock and recommend products where appropriate and consistent with approved product information and applicable regulations.
· Communicate ordering opportunities to the relevant sales representative or distributor and follow up to ensure that identified opportunities are addressed.
· Monitor competitor products, promotional offers, pricing, and market penetration.
· Develop pharmacy coverage in coordination with the sales team, without assuming that pharmacy responsibilities belong exclusively to other team members.
4. Sales and Territory Development
· Achieve assigned sales targets, product objectives, and other agreed key performance indicators.
· Develop and implement a territory business plan in coordination with the line manager.
· Identify new business opportunities, potential prescribers, underserved areas, and accounts with growth potential.
· Prioritize products and accounts according to company strategy and communicated commercial priorities.
· Support the implementation of approved promotional campaigns, seasonal initiatives, product launches, and special offers.
· Monitor sales trends and investigate underperformance, proposing corrective actions when necessary.
· Work collaboratively with sales representatives to convert product demand into actual orders and improve product availability in the market.
5. Territory Planning and Field Execution
· Submit an accurate weekly or monthly visit plan and routing schedule according to company procedures.
· Follow the approved routing plan and communicate any changes or deviations to the line manager in advance, except in emergencies.
· Ensure that planned visits are completed efficiently and that field time is used productively.
· Maintain accurate records of physician and pharmacy visits, discussions, market opportunities, and follow-up actions in the company's CRM or designated reporting system.
· Inform the line manager promptly of missed visits, territory coverage gaps, customer complaints, and significant market developments.
6. Product Samples and Promotional Materials
· Handle product samples, promotional materials, and company property responsibly.
· Distribute samples only to authorized recipients and in accordance with applicable regulations and company procedures.
· Maintain accurate records of sample distribution and stock reconciliation.
· Ensure that promotional materials are current, approved, and used appropriately.
· Report damaged, missing, expired, or otherwise unsuitable materials to the responsible department.
7. Reporting and Market Intelligence
· Submit accurate and timely daily, weekly, and monthly activity reports as required.
· Record meaningful visit outcomes rather than merely reporting the number of visits conducted.
· Provide feedback on physician prescribing preferences, pharmacy demand, competitor activities, pricing, availability, and market opportunities.
· Report product complaints suspected adverse events, and product quality concerns promptly through the appropriate company channels.
· Maintain confidentiality regarding company information, customer information, commercial strategies, and pricing policies.
· Provide the line manager with clear updates on progress against objectives, challenges, and planned corrective actions.
8. Teamwork and Coordination
· Coordinate with medical sales managers, sales representatives, marketing, regulatory affairs, quality assurance, and other relevant departments.
· Support the sales team in developing pharmacy demand and improving product availability.
· Share relevant account information and market intelligence with authorized colleagues.
· Take ownership of identified opportunities and follow them through to completion.
· Participate in team meetings, performance reviews, and business planning sessions.
· Perform additional duties related to the role as assigned by management.
9. Professional Conduct and Compliance
· Maintain a professional appearance, punctuality, and respectful conduct during all business interactions.
· Comply with company policies, applicable pharmaceutical regulations, ethical promotion standards, and relevant industry codes.
· Avoid unauthorized commitments, discounts, commercial offers, or representations on behalf of the company.
· Protect company assets and use company resources responsibly.
· Demonstrate accountability, integrity, initiative, and a results-oriented attitude.
· Comply with company procedures regarding customer interactions, gifts, sponsorships, samples, and promotional activities.
Key Performance Indicators (KPIs) and Performance Evaluation
The employee’s performance shall be evaluated based on the Key Performance Indicators (KPIs), objectives, and performance standards established by the Company and communicated by the responsible line manager. These KPIs may be reviewed, modified, replaced, or supplemented on a quarterly basis, or as otherwise required by the Company’s business priorities, operational needs, and identified performance gaps.
The employee is responsible for understanding the applicable KPIs, meeting the established targets, and implementing any corrective actions or improvement plans communicated by the line manager.
Performance will be monitored and assessed periodically, and failure to meet the established requirements may result in further evaluation and appropriate corrective or disciplinary measures in accordance with Company policy.
Accountability
The Medical Representative is accountable to the designated line manager for territory coverage, customer relationships, scientific and promotional accuracy, assigned business objectives, reporting accuracy, compliance, and timely execution of agreed action plans.
The representative is expected to demonstrate measurable progress, communicate obstacles proactively, and propose practical corrective actions whenever objectives are at risk.
Knowledge and Experience
- Proven work experience as a Medical Sales Representative or a similar position and in a related field.
- Medical knowledge.
- Good knowledge of the working area.
- Commercial and business awareness.
- Basic computer knowledge (we work on a tablet on the daily).
- Ability to deal with people who hold differing beliefs or values in an outgoing and persuasive manner.
- Ability to work in a flexible environment and to adapt to changes quickly.
Skills and Abilities
· Excellent selling, negotiation, and communication skill
· Analytical and critical thinking skills
· Prioritizing, good time management and organizational skills
· Show determination, confidence, and persistence
· Strong teamwork and networking skills
· Adaptability and flexibility skills
· Professionalism and strong work ethic
· Oral and written communications skills in Arabic and English. Any other languages are a definite asset.
The candidate must have a valid driver’s license and own a ca
