Role Description The Senior Media Buyer at Mrasim For Marketing is a full-time, on-site role based in Jeddah. In this position, the Senior Media Buyer plans, negotiates, and purchases media across relevant channels to maximize campaign performance and return on investment. Daily responsibilities include developing media plans and strategies, analyzing audience data and campaign results, optimizing placements and budgets, and coordinating with internal teams to align media activities with overall marketing objectives. The role also involves maintaining relationships with media vendors, monitoring market trends and competitive activity, preparing performance reports, and ensuring all campaigns are delivered on time, within budget, and in line with client expectations.
Qualifications
* Strong media planning and media buying skills, with proven experience managing multi-channel campaigns.
* Ability to develop and execute effective media strategy, aligned with broader marketing and brand goals.
* Advanced analytical skills to interpret data, measure campaign performance, and make evidence-based optimizations.
* Excellent communication skills to collaborate with internal teams, clients, and media vendors.
* Experience with media buying platforms, ad servers, and tracking tools (e.g., Google Ads, Meta Ads Manager, DV360 or similar).
* Solid understanding of digital and traditional media channels, audience segmentation, and performance metrics.
* Bachelor’s degree in Marketing, Advertising, Business, or a related field; equivalent experience may be considered.
* Demonstrated ability to work on-site in Jeddah, manage multiple campaigns simultaneously, and meet deadlines under pressure.
* Prior experience in a senior or lead media buying role within an agency or marketing department is highly beneficial.
