We are looking for a motivated Marketing Coordinator to join a huge manufacturing company based in Zambia. The ideal candidate will support the implementation of marketing strategies, coordinate promotional activities, monitor market trends, and contribute to the company’s marketing objectives.
Key Responsibilities:
• Assist in planning and implementing marketing campaigns and promotional activities.
• Conduct market research to identify customer preferences, industry trends, and competitor activities.
• Support product marketing, brand development, and new product launches.
• Coordinate with the Sales and other relevant departments to ensure effective execution of marketing activities.
• Assist in preparing marketing materials, presentations, product catalogs, and promotional content.
• Monitor marketing campaign performance and prepare reports on results.
• Support digital marketing activities, including social media content and online promotions.
• Assist in organizing exhibitions, events, and other promotional activities.
• Maintain updated product information and marketing documentation.
• Collect market feedback and provide insights to support marketing decisions.
Requirements:
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 1 year of experience in a marketing role, preferably in the FMCG or manufacturing industry.
• Basic knowledge of marketing principles, market research, and brand management.
• Familiarity with digital marketing and social media platforms.
• Exposure to product marketing, consumer goods, or manufacturing operations.
• Basic understanding of marketing performance metrics and reporting.