1. Content Creation and Digital Marketing
2. Public Relations and Communication
3. Sales and Business Development
4. Analysis and Reporting
Skills
Technical and Professional Skills
- Content Creation and Planning: Ability to write advertising copy and create content aligned with the brand identity.
- Social Media Management: Proficient knowledge of algorithms and management tools (X, Instagram, LinkedIn, TikTok).
- Advertising Campaign Management: Experience in launching and analyzing paid ads (Meta Ads, Google Ads, TikTok Ads).
- Sales and Persuasion Skills: Ability to manage sales funnels, negotiate, and successfully close deals.
- Customer Relationship Management (CRM): Skill in handling tracking and response systems and organizing customer data.
- Digital Analysis: Skill in reading data and extracting KPIs using tools like Google Analytics or platform statistics.
- Basic Design and Editing: Skill in working with quick design programs like Canva or editing applications like CapCut for rapid content production.**
Soft Skills
- Effective Communication: Exceptional communication skills (verbal and written) to build strong relationships with clients and partners.
- Flexibility and Multitasking: Ability to smoothly transition between content creation, client responses, and sales follow-ups.
- Social and Emotional Intelligence: Ability to absorb client frustrations, understand their needs, and build a strong public relations network.
- Problem Solving: Quick and smart handling of digital crises or client objections during the sales process.
- Organization and Time Management: Ability to prioritize tasks and adhere to publishing schedules and client follow-up timelines.
