Global Director of VIP | iGaming (Crypto-Native)
Own the VIP program end to end at one of the fastest-moving crypto-native iGaming operators in the market.
This isn't a "run the team" job. It's a build-the-function job.
You will own how the highest-value players in the business are talked to, upgraded, retained, and rewarded — across every channel, every shift, every market. The team is in place. The tooling is in place. What we need is a leader who can raise the bar on all of it: commercial judgement, coaching quality, communication standards, bonus discipline, segmentation logic, and cross-functional influence.
If you've run VIP or high-net-worth relationship books before — in iGaming, sportsbook, private banking, luxury, or another high-touch premium vertical — and you're ready to own a P&L-relevant function rather than manage a queue, read on.
What you'll own
- The team. Performance, coaching, quality reviews, hiring, structure, shift design. You set the standard for tone, empathy, professionalism, and proactivity — then you make it stick.
- The commercial engine. Upgrade logic, segmentation, bonus-granting discipline, and the calculation frameworks your agents defend every offer against. No improvisation.
- The player experience. Consistency and context-awareness across email, live chat, WhatsApp, and Telegram — regardless of which agent picks up the conversation.
- The tooling stack. Real adoption, not lip service. The team uses what's in front of them, properly.
- The commercial narrative. You represent VIP to the exec team with judgement — flagging risk, defending margin, and shaping strategy alongside Monetisation and BI.
Who you are
- A commercial operator first — you understand the tradeoffs between hold, LTV, retention, and short-term margin, and you know when they conflict.
- A proven leader of people — you've built and coached VIP or HNW-facing teams, not just been the top individual on one.
- Fluent with dashboards and KPIs — not a data scientist, but nobody has to explain a cohort chart to you twice.
- Track record with high-value individuals — iGaming preferred, but private banking, luxury retail, concierge, or comparable high-touch premium client backgrounds welcome.
- iGaming or sportsbook experience strongly preferred.
What's on offer
- Global remit. Real ownership. Genuine influence at the top table.
- A crypto-native operator moving faster than the market, with commercial ambition to match.
- Competitive base + performance-linked upside, benefits, and flexibility around location.
