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Brand Marketing Manager

ZEEKR极氪

2 days ago

Full TimeMid Level

What You'll Do

New Launch Strategy: Partner with subsidiaries and distributors to develop and execute localized integrated marketing campaigns for new vehicle launches.
Brand & Communication Planning: Translate corporate marketing strategy into regional brand development and communication plans — crafting compelling campaign concepts, content direction, and communication cadence.
PR Solutions: Lead early-stage research, positioning, and planning of PR initiatives, delivering integrated communications solutions that build the Geely brand.
Execution & Optimization: Align with distributors on localized creative assets and TVC scripts; manage marketing reimbursement standards, oversee advertising execution with continuous optimization, and drive PR initiatives to landing.
Brand Building: Own and elevate the Geely Auto brand image in your designated markets.

What We're Looking For

Bachelor's degree or above in Marketing, Advertising, Journalism, Communications, English, Russian, Spanish, Arabic, or a related field.
5+ years of overseas marketing/communications experience, preferably in the automotive industry.
Full professional proficiency in English as a working language; Arabic or other regional languages are a strong plus.
Strong cross-functional communication and coordination skills across cultures and time zones.
Proven execution capability — able to take strategy from deck to delivery.

Why Geely

A global automotive group at an inflection point of international growth
High-visibility role with regional ownership and real impact
Cross-cultural team and exposure to headquarters strategy

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About the company

ZEEKR极氪

Motor Vehicle Manufacturing, Motor Vehicle Parts Manufacturing, and Wholesale Motor Vehicles and Parts

What You'll Do

New Launch Strategy: Partner with subsidiaries and distributors to develop and execute localized integrated marketing campaigns for new vehicle launches.
Brand & Communication Planning: Translate corporate marketing strategy into regional brand development and communication plans — crafting compelling campaign concepts, content direction, and communication cadence.
PR Solutions: Lead early-stage research, positioning, and planning of PR initiatives, delivering integrated communications solutions that build the Geely brand.
Execution & Optimization: Align with distributors on localized creative assets and TVC scripts; manage marketing reimbursement standards, oversee advertising execution with continuous optimization, and drive PR initiatives to landing.
Brand Building: Own and elevate the Geely Auto brand image in your designated markets.

What We're Looking For

Bachelor's degree or above in Marketing, Advertising, Journalism, Communications, English, Russian, Spanish, Arabic, or a related field.
5+ years of overseas marketing/communications experience, preferably in the automotive industry.
Full professional proficiency in English as a working language; Arabic or other regional languages are a strong plus.
Strong cross-functional communication and coordination skills across cultures and time zones.
Proven execution capability — able to take strategy from deck to delivery.

Why Geely

A global automotive group at an inflection point of international growth
High-visibility role with regional ownership and real impact
Cross-cultural team and exposure to headquarters strategy

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About the company

Sales Representative (Field Sales)

Social Media Content Creator

Sales Assistant

Teachers

Virtual Assistant

High Ticket Telesales Closer

Cold Caller

Marketing Execution Coordinator

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