The Senior Marketing Coordinator is responsible for supporting the development and execution of marketing strategies and campaigns to increase brand awareness, drive consumer engagement, and support business growth. This role requires both strategic thinking and hands-on execution, collaborating cross-functionally with internal teams and external partners.
Essential Duties and Responsibilities
- Drives various aspects of the organization's marketing processes and activities under the guidance of the Category Customer Shoper Manager.
- Provides input to the overall marketing strategy.
- Participates in the development and/or implementation of marketing activities, processes and projects in the relevant stakeholder community.
- Drives alignment of operational marketing activities, processes and projects.
- Provides professional support to the Marketing Manager and to the organisation.
- Coordinating and executing various marketing activities, processes and initiatives under the guidance of the direct Manager, ensuring alignment with company objectives and marketing strategies.
- Contributing to the development of the overall marketing strategy by providing insights, recommendations and ideas to support brand development, market positioning and business growth.
- Participating in the planning, development and implementation of marketing campaigns, activities and projects, ensuring timely execution in coordination with relevant stakeholders.
- Ensuring proper coordination and alignment of marketing activities, processes and projects across departments, in order to maintain consistency, efficiency and effective implementation of marketing initiatives.
- Providing continuous operational and administrative support to the marketing and relevant departments, ensuring the smooth execution of marketing plans and activities in accordance with company standards and objectives.
Qualifications
- Strong data handling, analysis and reporting skills.
- Proficient in MS Excel, PowerPoint, Word and EPOS systems.
- Excellent communication, writing and presentation skills.
- Creative and resourceful, with the ability to propose practical solutions and innovative ideas.
- Result-oriented, with the ability to work efficiently in a fast-paced and collaborative environment.
- Strategic and analytical thinker, with strong critical thinking and problem-solving skills.
- Strong interpersonal and teamwork skills, with the ability to coordinate effectively with different departments and stakeholders.
- Well-organized, with strong time management skills and the ability to prioritize tasks and meet deadlines.
- Meticulous and accurate, with strong attention to detail.
- Flexible on schedule and working hours.
Requirements
- Bachelor’s or Master’s degree in Marketing or a related field.
- Minimum 3 to 5 years of relevant experience in Marketing.
- Previous experience in the FMCG industry is mandatory.
- Fluent in Arabic and English, both written and spoken.