Omnicom Media Group MENA (OMG MENA) is a leading global provider of advertising and marketing communications services, renowned for its innovative solutions and expertise across various industries. OMG CORE operates under PHD Media Lebanon SAL providing specialized services in digital planning, performance marketing, data analysis, and more. We support our partner agencies—PHD, OMD, and H&S—across multiple markets, including the European region and the GCC, delivering tailored solutions to meet diverse client needs.
The Senior Executive - Programmatic is responsible for the planning, activation, optimisation, and reporting of programmatic campaigns across a portfolio of clients. The role focuses on delivering high-quality campaigns across multiple programmatic channels, using data and insights to improve performance while working closely with internal teams, clients, and external partners.
A Typical Day Includes
- * Plan, activate, manage, and optimise programmatic campaigns across OLV, CTV, Audio, and Display.
- Manage day-to-day campaign delivery across programmatic platforms, ensuring campaigns are implemented accurately and in line with client objectives.
- Monitor campaign performance and identify optimisation opportunities to maximise effectiveness and efficiency.
- Support end-to-end campaign delivery, from planning and activation through to reporting and performance analysis.
- Analyse campaign data and translate performance results into clear insights and actionable recommendations.
- Work closely with planning, performance, and other specialist teams to ensure programmatic activity is integrated effectively across the wider media strategy.
- Build strong working relationships with clients, internal teams, and external partners while supporting junior team members where required.
The Ideal Candidate Will Have
- * Relevant experience in programmatic media, preferably within a media agency or digital performance environment.
- Strong understanding of the programmatic ecosystem and experience across channels such as OLV, CTV, Audio, and Display.
- Hands-on experience with programmatic platforms such as DV360, The Trade Desk (TTD), Amazon, or similar platforms.
- Strong analytical and optimisation skills, with the ability to interpret campaign data and identify opportunities to improve performance.
- Good understanding of campaign setup, targeting, measurement, reporting, and optimisation.
- Strong organisational skills and excellent attention to detail, with the ability to manage multiple campaigns and priorities.
- Good communication and relationship-building skills, with a proactive, collaborative, and solutions-focused approach.
Only Shortlisted Candidates will be contacted.Omnicom Media Group is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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