- Commercial Director
Positions: 1
Summary: Lead the commercial function of a new TV and digital advertising agency. Own revenue targets, client relationships, pricing approval, and the reporting line to senior management.
Key Responsibilities:
- Build the annual commercial plan and revenue targets, and allocate them across the commercial units.
- Lead and coach the unit managers (sponsorship, design, sales, media buying, pricing, technology, social media, and online).
- Negotiate and approve major advertiser and agency contracts.
- Approve advertising rates, sponsorship packages, and discounts with the Pricing Specialist.
- Prepare monthly and quarterly commercial reports for senior management.
- Control the commercial budget and campaign spending.
- Coordinate with technical and broadcast teams to deliver contracted advertising commitments.
Requirements:
- Bachelor’s degree in media, marketing, or business administration. A master’s degree is preferred.
- At least 12 years in media sales or advertising, including at least 5 years in a senior leadership role.
- Proven record of pricing and selling TV and digital advertising in Egypt or the wider Arabic-speaking market.
- Strong negotiation skills and an established network with advertisers and agencies.
- Fluent in Arabic and English, written and spoken.
