Social Media Specialist & Account Executive
Location: New Cairo, Egypt
Employment Type: Full-time, On-site
Company Description
SkyFi is a marketing agency helping brands grow through strategy, creative content, and performance marketing. We work closely with clients across different industries to build their presence, connect with their audiences, and deliver measurable results. Our team values creativity, accountability, and clear communication—both internally and with our clients.
Role Description
We’re looking for a Social Media Specialist & Account Executive to manage social media accounts and handle day-to-day client communication. You’ll turn client objectives into content plans, coordinate with the creative team, and keep clients informed throughout the process.
This role requires someone who understands social media, communicates confidently, and can manage multiple accounts while keeping content quality and deadlines on track.
Key Responsibilities
- Plan and manage social media content across Instagram, Facebook, TikTok, and LinkedIn, based on each client’s goals and audience.
- Develop content calendars aligned with brand identity, campaigns, and key dates.
- Serve as the day-to-day point of contact for assigned clients, handling updates, requests, feedback, and approvals.
- Lead client catch-ups, document decisions, and follow through on agreed actions.
- Translate client requirements into clear briefs for designers, copywriters, and video editors.
- Coordinate content production, review deliverables, and ensure approved content is published on schedule.
- Consolidate client feedback and communicate revisions clearly to the team.
- Monitor comments and messages, coordinate responses, and escalate inquiries when needed.
- Track social media performance and prepare reports with clear insights and recommendations.
- Present content ideas, plans, and performance results to clients.
- Stay up to date with platform trends and suggest relevant ideas for each brand.
- Coordinate with media buyers to align organic content with paid campaigns.
- Manage client expectations around timelines, deliverables, and scope, escalating issues when necessary.
Qualifications
- Hands-on experience managing social media accounts and creating content plans for brands.
- Previous experience in a marketing agency or a client-facing social media role is preferred.
- Strong understanding of Instagram, Facebook, TikTok, and LinkedIn, including platform-specific content formats.
- Excellent written and verbal communication skills in Arabic and English.
- Ability to build professional client relationships, handle feedback, and manage expectations.
- Experience writing creative briefs and coordinating with designers, copywriters, and video editors.
- Ability to interpret social media metrics and turn insights into practical improvements.
- Strong organizational skills, attention to detail, and the ability to manage multiple accounts and deadlines.
- Familiarity with social media scheduling, reporting, and project management tools.
- Basic graphic design or video editing skills are a plus.
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Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
