Summary
In this role, you will lead and execute marketing initiatives that drive brand awareness, customer acquisition, engagement, and retention. If you are passionate about digital marketing, campaign management, data-driven decision-making, and the fast-paced world of delivery and technology,
Key Responsibilities
- Develop, implement, and optimize marketing campaigns across multiple channels, including digital, social media, email, influencer partnerships, and offline activations.
- Drive customer acquisition, retention, and engagement initiatives to increase app downloads and order frequency.
- Collaborate with Product, Operations, and Partnerships teams to align marketing strategies with business objectives.
- Conduct market research and competitor analysis to identify trends, opportunities, and customer insights.
- Track, analyze, and report campaign performance and use data to improve future marketing strategies.
- Lead content creation efforts and ensure consistent, engaging, and on-brand messaging.
- Mentor and support junior marketing team members while encouraging creativity and high performance.
Competencies
- Diploma or Bachelor’s degree in Marketing, Business, or a related field.
- 2–3 years of relevant marketing experience.
- Strong knowledge of digital marketing platforms, including Instagram, TikTok, Facebook, and other relevant channels.
- Proven experience in campaign planning, execution, and optimization.
- Strong analytical skills and experience with marketing analytics tools.
- Excellent project management skills and the ability to manage multiple campaigns simultaneously.
- Strong communication, cooperation, leadership, and stakeholder management skills.
- Creative mindset with flexibility, initiative, and strong planning abilities.
- Proficiency in English, Arabic, and Kurdish.
- Strong PC skills and proficiency in relevant marketing tools.