About the company
M3aarf منصة معارف
E-learning
We are seeking a highly analytical, data-driven SEO Manager with direct experience managing large-scale websites (1M+ indexed pages) and architecting Programmatic SEO (pSEO) engines.
In this role, you will take full ownership of our technical, architectural, and database-driven organic search strategy. You will collaborate closely with engineering, product design, and data teams to build scalable page generation engines, optimize internal link graph equity, maintain crawl efficiency, and secure peak site performance across multi-million URL ecosystems.
Key Responsibilities1. Programmatic SEO & Database Architecture pSEO System Design: Identify database-driven query opportunities and build automated, template-based page engines (e.g., location/geo landing pages, directory listings, category aggregators, user intent hubs). * Data Pipelines & Structured Data: Work directly with product engineers to establish clean data feeds, schema taxonomies, and dynamic JSON-LD markup (ItemPage, Dataset, AggregateRating, BreadcrumbList). * Content Quality & Deduplication:* Implement programmatic rules, dynamic text variations, and canonical policies to eliminate thin content, parameter duplication, and near-duplicate pages at scale.
Large-Scale Technical SEO & Indexation Crawl Budget Optimization: Analyze server log files, Google Search Console index coverage reports, and edge-server logs to maximize crawl budget efficiency for millions of URLs. * Site Architecture & Link Equity: Design efficient URL hierarchies, XML sitemap index structures (split by the 50k URL limit), faceted navigation controls, and automated cross-linking systems to distribute PageRank across deep URLs. * International & Multi-Region Strategy:* Manage multi-region setups, hreflang implementation, dynamic localized routing, and international domain/subfolder architecture.
Monitoring, Analytics & Auditing Performance Tracking: Track indexation velocity, organic revenue, CTR, and long-tail query clusters using Search Console API, BigQuery, Looker Studio, or custom SQL dashboards. * Automated Site Auditing:* Establish daily/weekly monitoring using Screaming Frog, Sitebulb, or custom Python scripts to instantly catch status code regressions (4xx, 5xx, redirect chains, broken canonicals).
Qualifications & Requirements Experience: 4+ years of hands-on Technical/Programmatic SEO experience, with a proven track record managing domains with over 1 million indexed URLs (e.g., marketplaces, ed-tech, SaaS, directories, real estate). * pSEO Track Record: Demonstrated success scaling database-driven SEO templates from concept to 100k+ organic sessions/month. * Technical Stack & Tools: * Proficiency with SQL and Python (or R) for data analysis, log file parsing, and keyword clustering. * Deep understanding of JavaScript rendering models (Server-Side Rendering [SSR] / Incremental Static Regeneration [ISR] vs. Client-Side Rendering [CSR]). * Mastery of Google Search Console API, BigQuery, and Log File Analyzers (Loggly, Splunk, Screaming Frog Log Analyzer). * Crawl & Index Automation:* Advanced expertise in robots.txt directives, dynamic sitemap creation, HTTP header configuration, and canonical handling at scale.