Zay SI is an AI-powered operational intelligence platform designed for project-based businesses, helping teams gain clear visibility across projects, people, and business operations. By connecting with existing business tools, Zay surfaces risks, opportunities, and recommended next steps, enabling earlier and more informed decision-making around revenue, targets, and capacity.
About the Role
We are seeking a commercially driven Sales & Marketing Manager to lead B2B sales and oversee marketing initiatives for Zay.
This role will be responsible for driving customer acquisition, building and managing a B2B sales pipeline from the ground up, developing strategic client relationships, and positioning Zay as an innovative AI-native business software solution.
Key Responsibilities
B2B Sales & Business Development
- Build, develop, and manage a B2B sales pipeline from scratch, taking ownership of prospecting, lead generation, qualification, and conversion.
- Develop and execute B2B sales strategies to drive revenue growth and customer acquisition.
- Proactively identify and engage prospective clients, including SMEs, mid-market businesses, and enterprise organizations.
- Manage the complete sales cycle, from initial outreach and lead qualification to product demonstrations, proposals, negotiations, and deal closure.
- Present and demonstrate Zay's integrated business solutions, clearly communicating the value of AI-powered automation and connected business operations.
- Build relationships with key decision-makers, including CEOs, CTOs, CIOs, and other business leaders.
- Understand client business challenges and position Zay's solutions to address operational inefficiencies and business needs.
- Develop strategic partnerships and identify opportunities for market expansion.
- Maintain an accurate sales pipeline, forecasts, and performance reports using CRM tools.
- Achieve defined revenue, customer acquisition, and sales conversion targets.
Marketing Strategy & Execution
- Develop and execute a comprehensive B2B marketing strategy aligned with Zay's commercial objectives.
- Build brand awareness and establish Zay's positioning within the AI-powered enterprise software market.
- Plan and manage demand-generation campaigns to attract qualified business leads.
- Oversee digital marketing initiatives, including LinkedIn, email campaigns, website content, and other relevant channels.
- Develop compelling product messaging, sales collateral, presentations, case studies, and marketing materials.
- Support product launches and marketing campaigns.
- Plan and coordinate participation in relevant technology events, industry conferences, and networking opportunities.
- Track marketing performance, lead generation, and campaign effectiveness to optimize return on investment.
Qualifications & Experience
- Bachelor's degree in Business Administration, Marketing, Information Technology, or a related field.
- Minimum 7 years of experience in B2B sales, business development, or commercial management, preferably within SaaS, enterprise software, or IT solutions.
- Demonstrated hands-on experience building a B2B sales pipeline from scratch, independently generating leads, developing opportunities, and converting prospects into paying customers.
- Proven track record of achieving sales targets and closing B2B deals.
- Demonstrated experience developing or overseeing B2B marketing initiatives.
- Strong understanding of SaaS business models, CRM platforms, and enterprise technology solutions.
- Ability to communicate complex technical solutions in a clear, commercially compelling manner.
- Experience developing sales strategies and customer acquisition initiatives.
- Strong negotiation, presentation, relationship-building, and stakeholder management skills.
- Excellent written and verbal communication skills.
- Self-motivated, results-oriented, and comfortable working in a growing technology business.
