Location:
Al Giza Mohandessin (on-site position)
Fridays& Saturdays are off
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reach out via WhatsApp: 01006919331
Role Description This is a full-time, on-site Performance Media Buyer Leader role based in Giza. The role involves overseeing end-to-end media planning and buying across digital channels, ensuring campaigns meet performance targets and align with client objectives. The Performance Media Buyer Leader will develop media strategies, allocate budgets, negotiate with media partners, and optimize campaigns using data-driven insights. Daily responsibilities include monitoring campaign performance, generating reports, leading a small media team, coordinating with account managers and creative teams, and recommending continuous improvements to maximize ROI.
Qualifications
- Strong media planning and media buying skills, with experience managing performance-focused campaigns across multiple digital platforms.
- Proficiency in media strategy development, including audience segmentation, channel selection, and budget allocation for performance marketing.
- Advanced analytical skills with the ability to interpret data, use analytics tools, and make optimization decisions based on KPIs and trends.
- Excellent communication skills for collaborating with internal teams, presenting campaign results, and managing relationships with external partners.
- Proven experience in a performance marketing, digital media, or paid acquisition leadership role.
- Familiarity with major ad platforms (e.g., Meta, Google Ads, programmatic platforms) and tracking tools (e.g., pixel implementation, UTM tracking).
- Ability to lead and mentor team members, prioritize tasks, and work in a fast-paced, results-oriented environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.