Company Description Midas Furniture, founded in 1993, is a leading home and office furniture retailer committed to offering affordable, high-quality furniture and accessories. Guided by a growth-focused strategy, the company has expanded its product selection and corporate infrastructure to serve a broad regional market. Midas now operates 16 large showrooms and employs over 2,000 team members across Kuwait, Jordan, Iraq, Qatar, Dubai, and Saudi Arabia. A diverse workforce provides expertise in sales, engineering, interior design, labor, and logistics to support the brand’s vision. The company’s offerings span home and office retail, commercial tenders, design-and-build solutions, and interior design consultation.
Role Description The Media Buyer is a full-time, on-site role based in Giza, responsible for planning, negotiating, and purchasing media space across traditional and digital channels to support Midas Furniture’s marketing objectives. Day-to-day responsibilities include analyzing target audiences, selecting appropriate media platforms, and optimizing campaign placements to maximize reach, impact, and return on investment. The role involves collaborating with marketing and sales teams to align media plans with brand initiatives, monitoring campaign performance, and adjusting buying strategies based on data and market trends. The Media Buyer also manages relationships with media vendors, ensures cost-effective rates, and prepares regular reports on campaign outcomes and budget utilization.
Qualifications
- * Candidates should possess strong Media Planning and Media Buying skills, with experience managing campaigns across multiple channels.
- Candidates should possess solid Media Strategy capabilities, including audience targeting and channel selection aligned with business goals.
- Candidates should possess excellent Analytical Skills to interpret campaign data, track KPIs, and optimize media spend.
- Candidates should possess clear and effective Communication skills to collaborate with internal teams and negotiate with external partners.
- Experience in retail or furniture-related industries, familiarity with digital and traditional media platforms, and proficiency in relevant marketing tools are beneficial.
- A bachelor’s degree in Marketing, Business, Communications, or a related field, along with prior experience in a media buying or planning role, is preferred.
