Multi-Brand Restaurant Group | Full-Time
We are looking for a marketer, not just a social media manager.We are a growing restaurant group looking for a hands-on, creative, and commercially minded Marketing & Brand Growth Specialist to join our team.
We are building an in-house marketing department and already have a dedicated Content Creator. Now, we need someone who understands the bigger picture of marketing: someone who can build brands, develop strategies, create impactful campaigns, grow our digital presence, attract new customers, and drive measurable business results.
This is an opportunity for someone who knows how to turn marketing ideas into actual growth.
YOUR ROLE & RESPONSIBILITIES Marketing Strategy: Develop and execute marketing strategies across our restaurant brands, strengthening their positioning, identity, and market presence. * Growth Marketing: Drive customer acquisition, retention, brand awareness, and restaurant traffic through creative and data-driven initiatives. * Campaign Management: Conceptualize and execute marketing campaigns, new menu launches, seasonal promotions, collaborations, and brand activations. * Social Media Strategy: Take ownership of our social media presence across Instagram, TikTok, Facebook, and other relevant platforms, focusing on growth, engagement, and conversion. * Digital Advertising: Plan, manage, and optimize paid advertising campaigns across Meta, Google, and other digital platforms. * Brand Development: Identify opportunities to elevate our brands, differentiate them from competitors, and strengthen their positioning. * Influencer & Partnerships: Develop meaningful collaborations with influencers, creators, and complementary brands. * Performance & Analytics:* Track KPIs, analyze campaign performance, manage marketing budgets, and continuously optimize results.
WHO WE ARE LOOKING FOR
IMPORTANT: THIS IS NOT JUST A SOCIAL MEDIA ROLE.We are not looking for someone whose main responsibility is posting stories, scheduling content, or following social media trends.
We already have a Content Creator. We need someone who can develop the marketing direction, identify opportunities, build campaigns, lead execution, and make sure our marketing activities translate into real brand and business growth.
We want someone who understands that marketing is about building brands, creating demand, attracting customers, and driving results.
