Develop and execute CRM strategies for the Saudi market to improve customer engagement, conversion, and retention.
Monitor customer behavior across the website and mobile application, including browsing, cart activity, purchases, and customer journeys.
Manage and optimize Abandoned Cart campaigns to recover potential lost sales.
Plan and execute Push Notifications, SMS, Email, and in-app campaigns based on customer behavior and lifecycle stages.
Create customer segments based on purchase history, behavior, interests, engagement, and other relevant data.
Develop automated customer journeys and triggers to deliver personalized messages at the right time.
Monitor campaign performance and analyze key metrics such as Open Rate, CTR, Conversion Rate, Revenue, Retention, and Customer Engagement.
Conduct A/B testing for campaign messages, timing, offers, and customer segments to improve performance.
Coordinate with the Marketing, E-commerce, Content, and Performance Marketing teams to ensure CRM campaigns support overall business objectives.
Prepare regular CRM performance reports and provide actionable recommendations based on customer data.
Stay updated on Saudi consumer behavior, market trends, and CRM best practices.

Requirements:

2–4 years of experience in CRM Marketing, E-commerce Marketing, Lifecycle Marketing, or Retention Marketing.
Saudi market experience is a MUST.
Strong understanding of customer lifecycle and retention strategies.
Hands-on experience with Abandoned Cart, Push Notifications, SMS, Email Marketing, and In-App campaigns.
Experience working with E-commerce websites and mobile applications.
Strong understanding of customer segmentation, automation, and behavioral targeting.
Good analytical skills and ability to interpret campaign and customer data.
Experience with CRM/CDP or marketing automation platforms is preferred.
Good knowledge of GA4, customer analytics, and tracking tools is a plus.
Strong English communication skills.
Arabic is required, with strong understanding of Saudi customers and communication style.
Ability to work full-time, on-site.

Loading description...

Skills Gap Analyzer

Compare your skills with the requirements for CRM Marketing Specialist and see what you need to learn

About the company

Five Brothers Marketing

Marketing Services

Responsibilities:

Develop and execute CRM strategies for the Saudi market to improve customer engagement, conversion, and retention.
Monitor customer behavior across the website and mobile application, including browsing, cart activity, purchases, and customer journeys.
Manage and optimize Abandoned Cart campaigns to recover potential lost sales.
Plan and execute Push Notifications, SMS, Email, and in-app campaigns based on customer behavior and lifecycle stages.
Create customer segments based on purchase history, behavior, interests, engagement, and other relevant data.
Develop automated customer journeys and triggers to deliver personalized messages at the right time.
Monitor campaign performance and analyze key metrics such as Open Rate, CTR, Conversion Rate, Revenue, Retention, and Customer Engagement.
Conduct A/B testing for campaign messages, timing, offers, and customer segments to improve performance.
Coordinate with the Marketing, E-commerce, Content, and Performance Marketing teams to ensure CRM campaigns support overall business objectives.
Prepare regular CRM performance reports and provide actionable recommendations based on customer data.
Stay updated on Saudi consumer behavior, market trends, and CRM best practices.

Requirements:

2–4 years of experience in CRM Marketing, E-commerce Marketing, Lifecycle Marketing, or Retention Marketing.
Saudi market experience is a MUST.
Strong understanding of customer lifecycle and retention strategies.
Hands-on experience with Abandoned Cart, Push Notifications, SMS, Email Marketing, and In-App campaigns.
Experience working with E-commerce websites and mobile applications.
Strong understanding of customer segmentation, automation, and behavioral targeting.
Good analytical skills and ability to interpret campaign and customer data.
Experience with CRM/CDP or marketing automation platforms is preferred.
Good knowledge of GA4, customer analytics, and tracking tools is a plus.
Strong English communication skills.
Arabic is required, with strong understanding of Saudi customers and communication style.
Ability to work full-time, on-site.

Storekeeper

Medical Science Liaison - Rare Diseases (with Diagnostics responsibilities Oncology/Rare Diseases) - Lebanon

Software Engineer Intern

Generative AI Creative Technologist (Arabic)

Business Growth Associate

Venture Capital Intern

Business Prospecting Executive

Showroom Manager- Nigeria

Salesperson

Company Owner

Business Prospecting Representative

Customer Success Lead

Event Specialist

EUSM Lebanon - European Union Support Mission in Lebanon 1-2026 Call for Contributions (EUSM Lebanon)

Software Engineer

Sales Advisor

Business Development

Computer Science

Mechanical Engineer

HR Volunteer

Private Engineering Tutor

Real Estate Salesperson

Sales Manager- 19 L

Human Resources Manager

Store Manager

Hairdresser

Solar Design Engineer

Insurance Unit Leader

Managing Partner

HR Volunteer

Nail Artist

Kitchen & Laundry Technician

Mechanical Supervisor

Business Development Specialist (Remote)

Key Account Portfolio Manager

Client Engagement Agent

Administrator & Account Manager

Business Prospecting Specialist

Full-Time & Part-Time Instructors - Faculty of Engineering

Full-Time & Part-Time Instructors - Faculty of Law

Chief Accountant

Client Engagement Advisor

Business Development Specialist

E-Commerce & CRM Coordinator

Catering Manager

Manager I Information Security

Protection Risk Analysis Consultant

Senior Graphic Designer – Video Editing Skills

Call Center Specialist

Campaign Manager

CRM Marketing Specialist

About the company

Storekeeper

Medical Science Liaison - Rare Diseases (with Diagnostics responsibilities Oncology/Rare Diseases) - Lebanon

Software Engineer Intern

Generative AI Creative Technologist (Arabic)

Business Growth Associate

Venture Capital Intern

Business Prospecting Executive

Showroom Manager- Nigeria

Salesperson

Company Owner

Business Prospecting Representative

Customer Success Lead

Event Specialist

EUSM Lebanon - European Union Support Mission in Lebanon 1-2026 Call for Contributions (EUSM Lebanon)

Software Engineer

Sales Advisor

Business Development

Computer Science

Mechanical Engineer

HR Volunteer

Private Engineering Tutor

Real Estate Salesperson

Sales Manager- 19 L

Human Resources Manager

Store Manager

Hairdresser

Solar Design Engineer

Insurance Unit Leader