1. JOB PURPOSE
Owning the creative vision and execution across Ahram's communication channels, translating marketing strategy and brand objectives into consistent, high-quality creative campaigns for Ahram, AFM, and Sicuro.
2. KEY RESPONSIBILITIES & DUTIES
Art Direction
▪ Define the visual identity and creative direction of campaigns across Ahram, AFM, and Sicuro.
Digital Content Briefing
▪ Develop creative briefs for social media platforms, including content concepts, visual references, formats, and messaging direction.
Video Direction
▪ Develop video concepts, scripts, storyboards, and shooting directions.
▪ Oversee production to ensure the creative vision is delivered.
Campaign Development
▪ Translate marketing strategies and brand objectives into creative campaigns.
Creative Team Management
▪ Guide graphic designers, video editors, photographers, and external agencies to ensure consistency and quality.
Brand Consistency
▪ Ensure all communication materials follow the brands' guidelines across all channels.
3. QUALIFICATIONS & EDUCATION
4. EXPERIENCE REQUIRED
