Company Description Centro is a diversified technology solutions provider offering integrated technology services that help organizations unlock digital opportunities. The company focuses on process orchestration and security enablement to support clients in optimizing operations and protecting critical assets. With a broad range of solutions, Centro is positioned to serve diverse business needs across industries. A culture of shared success drives collaboration, innovation, and long-term client partnerships. Team members join an environment that values strong relationships, measurable results, and professional growth.
Role Description
Lead Generation
• Research and identify target companies and decision-makers.
• Build and maintain prospect databases.
• Generate new leads through outbound prospecting.
• Utilize LinkedIn, email campaigns, cold calling, and networking.
Prospecting
• Execute daily outbound activities, including: 1. Cold calls 2. Cold emails 3. LinkedIn outreach 4. Follow-up sequences
• Personalize outreach based on industry and prospect needs.
Lead Qualification
• Qualify prospects using predefined criteria.
• Understand client pain points and business requirements.
• Determine budget, authority, need, and timeline.
• Schedule meetings for the Account Executive or Sales Manager.
CRM Management
• Maintain accurate records in the CRM.
• Update lead status, activities, and meeting outcomes.
• Track follow-ups and next actions. Market Intelligence
• Monitor competitors and industry trends.
• Identify new market opportunities.
• Share customer insights with the sales and marketing teams.
Collaboration
• Work closely with Marketing on campaigns and lead nurturing.
• Coordinate with Sales to ensure smooth handoff of qualified opportunities.
Qualifications
Experience
• 2–3 years in business development, SDR, BDR, telemarketing, or lead generation.
• Experience selling BPO, Contact Center, IT Outsourcing (ITO), Software, SaaS, or technology services is preferred.
Required Skills
• Excellent English communication (written and verbal)
• Strong cold-calling skills
• Email prospecting
• LinkedIn Sales Navigator
• CRM experience (Zoho, or similar)
• Research and lead qualification
• Negotiation skills
• Relationship building
