About the company
Centro
Outsourcing and Offshoring Consulting
Company Description Centro is a diversified technology solutions provider that helps organizations harness digital opportunities through process orchestration and security enablement. The company offers a broad range of integrated technology services and solutions designed to drive efficiency, resilience, and growth. Centro’s approach emphasizes collaboration and shared success, fostering strong, long-term relationships with clients. Team members work in a culture that values innovation, accountability, and continuous improvement, making it an engaging environment for professionals who want to contribute to meaningful technology outcomes.
Role Description
Lead Generation
• Research and identify target companies and decision-makers.
• Build and maintain prospect databases.
• Generate new leads through outbound prospecting.
• Utilize LinkedIn, email campaigns, cold calling, and networking.
Prospecting
• Execute daily outbound activities, including:
• Personalize outreach based on industry and prospect needs.
Lead Qualification
• Qualify prospects using predefined criteria.
• Understand client pain points and business requirements.
• Determine budget, authority, need, and timeline.
• Schedule meetings for the Account Executive or Sales Manager.
CRM Management
• Maintain accurate records in the CRM.
• Update lead status, activities, and meeting outcomes.
• Track follow-ups and next actions.
Market Intelligence
• Monitor competitors and industry trends.
• Identify new market opportunities.
• Share customer insights with the sales and marketing teams.
Collaboration
• Work closely with Marketing on campaigns and lead nurturing.
• Coordinate with Sales to ensure smooth handoff of qualified opportunities.
Qualifications
Education
• Bachelor’s degree in Business, Marketing, Communications, or a related field.
Experience
• 2–3 years in business development, SDR, BDR, telemarketing, or lead generation.
• Experience selling BPO, Contact Center, IT Outsourcing (ITO), Software, SaaS, or technology services is preferred.
Required Skills
• Excellent English communication (written and verbal)
• Strong cold-calling skills • Email prospecting • LinkedIn Sales Navigator • CRM experience (Zoho, or similar) • Research and lead qualification • Negotiation skills • Relationship building