Social Media Specialist
1 day ago
1 day ago
Full TimeJunior
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Skills Gap Analyzer
Compare your skills with the requirements for Social Media Specialist and see what you need to learn
About the Role
• Plan and execute creative social media campaigns to promote company products, increase brand awareness, and drive sales.
• Create, publish, and manage engaging content tailored to each social media platform while maintaining the Company's brand voice and ensuring consistent posting through content calendars.
• Manage all Company social media accounts, monitor performance, engage with followers, respond promptly to comments, messages, reviews, and customer inquiries, and foster positive community engagement.
• Monitor, analyze, and report on the performance of social media campaigns using relevant analytics tools, and recommend improvements to maximize results.
• Identify, build, and maintain relationships with influencers and content creators, and coordinate influencer campaigns aligned with the Company's marketing objectives.
• Collaborate with internal departments, particularly the Sales and Marketing teams, to ensure brand consistency and support product launches, campaigns, and other business initiatives.
• Stay updated on social media trends, platform updates, and industry best practices to continuously improve content and campaign performance.
• Perform any other duties assigned by Management.
Key Responsibilities
01- Plan and execute creative social media campaigns to promote company products, increase brand awareness, and drive sales.
02- Create, publish, and manage engaging content tailored to each social media platform while maintaining the Company's brand voice and ensuring consistent posting through content calendars.
03- Manage all Company social media accounts, monitor performance, engage with followers, respond promptly to comments, messages, reviews, and customer inquiries, and foster positive community engagement.
04- Monitor, analyze, and report on the performance of social media campaigns using relevant analytics tools, and recommend improvements to maximize results.
05- Identify, build, and maintain relationships with influencers and content creators, and coordinate influencer campaigns aligned with the Company's marketing objectives.
06- Collaborate with internal departments, particularly the Sales and Marketing teams, to ensure brand consistency and support product launches, campaigns, and other business initiatives.
07- Stay updated on social media trends, platform updates, and industry best practices to continuously improve content and campaign performance.
08- Perform any other duties assigned by Management.
Requirements
01- Minimum diploma in Marketing, Communications, Business, or a related field; Bachelor’s degree preferred.
02- Proven experience in social media management or digital marketing.
03- Strong writing, communication, and content creation skills in both Arabic and English.
04- Experience with social media analytics tools.
05- Good understanding of digital marketing, SEO fundamentals, and paid social advertising.
06- Familiarity with tools like Canva, CapCut, or similar (preferred).
07- Ability to manage multiple tasks and meet deadlines.