Cornerstone Development is looking for an experienced and results-driven Digital Marketing Manager to lead our digital marketing initiatives, optimize campaign performance, and drive business growth.
We are seeking a strategic and analytical professional with a strong background in Real Estate Development, capable of translating business objectives into impactful digital marketing strategies.
Key Responsibilities:
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Develop and execute comprehensive digital marketing strategies aligned with business objectives.
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Plan, manage, and optimize digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, SEO, and SEM.
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Lead digital lead generation initiatives to support real estate project sales and launches.
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Monitor campaign performance, marketing KPIs, conversion rates, and Return on Investment (ROI).
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Analyze digital marketing data and prepare performance reports and dashboards for senior management.
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Oversee website performance, content optimization, user experience, and digital presence.
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Conduct competitor benchmarking and market analysis to identify opportunities for improvement.
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Manage digital marketing budgets, external agencies, and creative suppliers.
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Collaborate closely with Marketing, Sales, and Creative teams to ensure campaign effectiveness and lead quality.
Requirements:
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Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
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8–12 years of experience in Digital Marketing, including proven experience managing digital campaigns and teams.
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Previous experience working with a Real Estate Developer is mandatory.
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Proven track record in digital marketing for residential and/or commercial real estate projects.
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Strong expertise in performance marketing, SEO, SEM, Google Ads, Meta Ads, and digital analytics.
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Excellent understanding of lead generation, conversion optimization, and marketing ROI.
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Proficiency in Google Analytics, reporting dashboards, and Microsoft Office.
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Strong leadership, strategic thinking, analytical, and communication skills.