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Founded in 1997, Global Brands Group (GBG) is a leading technology solutions provider and digital transformation partner, empowering organizations across the Middle East and Africa to modernize, secure, and transform their businesses. With operations in Egypt serving Africa and Saudi Arabia supporting the Middle East, GBG combines nearly three decades of experience, deep technical expertise, and a strong ecosystem of global technology partners to deliver end-to-end solutions aligned with our customers’ business and technology priorities. Our capabilities span Hybrid & Multi-Cloud, AI & Data, Cybersecurity, Governance & Compliance, Modern Work, Managed Services, IT Infrastructure, and Business Automation. From strategy and assessment to implementation, integration, optimization, and ongoing operations, we support organizations throughout their technology and digital transformation journey. Our Egypt operations further extend GBG’s portfolio with a comprehensive range of enterprise technology capabilities, including hardware and software solutions, data center infrastructure, networking solutions, professional services, and IT outsourcing, enabling us to address an even broader spectrum of enterprise technology needs. Through strategic partnerships with leading global technology providers, including Microsoft, Dell Technologies, Lenovo, AWS, and other industry leaders, we bring together the right technologies, expertise, and services to solve complex business challenges and deliver measurable business value. For nearly three decades, GBG has built its business around technical excellence, long-term customer relationships, and continuous innovation, helping organizations evolve with confidence in an increasingly complex technology landscape. Global Brands Group — Powering Transformation across the Middle East and Africa.