Company Description COLORS Beauty is a leading beauty retail chain in Egypt, established in 2001 and specializing in high-end perfumes and makeup brands. Over more than 20 years of consistent growth, COLORS has become a primary supplier for many professional makeup artists across the country. The company currently operates a chain of eight stores complemented by a strong e-commerce platform. COLORS focuses on serving Egyptian consumers with a wide range of premium perfumes, makeup, and makeup tools, with particular emphasis on professional and high-performance products. Team members join a dynamic, growth-oriented environment at the intersection of retail, beauty, and professional makeup artistry.
Role Description The Senior Brand Manager is a full-time, on-site role based in Heliopolis, responsible for driving the overall brand strategy and positioning of COLORS Beauty. This role oversees brand plans, campaign development, and product launches across retail stores and the e-commerce platform, ensuring brand consistency and a premium customer experience. Day-to-day tasks include analyzing market and consumer insights, defining brand messaging, managing marketing calendars, and coordinating with merchandising, retail operations, and digital teams to execute brand initiatives. The Senior Brand Manager leads the development of promotional activities, collaborates with external agencies and partners, and tracks performance metrics to optimize campaigns and product assortments. The role also involves managing budgets, mentoring junior team members, and contributing to long-term strategic decisions that support business growth and brand equity.
Qualifications
7–10 years of experience in Brand Management, preferably within Beauty, Retail, FMCG, or a related industry
- Proficiency in marketing planning and execution, including digital marketing, social media, and e-commerce-focused initiatives.
- Demonstrated ability to analyze market data, consumer trends, and sales reports to make data-informed decisions and recommendations.
- Excellent communication, presentation, and stakeholder management skills, with the ability to collaborate across cross-functional teams.
- Leadership experience in guiding and developing marketing or brand teams, with strong project management and organizational skills.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; advanced degrees or certifications are an advantage.
GUC / AUC / BUE graduates preferred
- Solid understanding of the Egyptian beauty market and familiarity with high-end perfume and professional makeup brands is highly beneficial.
- Fluency in English and Arabic, and proficiency in common office and marketing tools (e.g., MS Office, analytics platforms, CRM or marketing software).