Creative Content and Design Specialist
At Florius International FZCO
Location: Dubai Airport Freezone, Dubai, UAE
Employment: Full-time – 45 hrs - 5 days per week
Do you love flowers and get excited by colour, design and visual storytelling? At Florius, you can turn the beauty and character of our flowers into content that inspires customers around the world. We are looking for a hands-on creative with a strong visual eye who enjoys developing ideas and bringing them to life. Are you ready to learn everything about the international B2B flower industry?
About Florius
Florius Flowers is a breeder, grower and distributor of summer flowers, specialising in Hypericum and Veronica, grown in Kenya, Ethiopia and Colombia. With more than 30 years of experience in floriculture, we bring our high-quality flowers to customers around the world.
From Dubai, our international team manages key operations such as sales, customer relations, logistics, finance, marketing and digital innovation. We support customers across different time zones, 365 days a year. Our office operates from 7:00 AM to 9:00 PM, seven days a week, across two shifts. This is a five-day-per-week position, with weekends and public holidays included in the rota. We’re looking for someone who fits this dynamic perfectly.
About the Marketing Team
You will join a small, hands-on marketing team of three within our wider Dubai team of 15 colleagues working across Sales, Operations, Finance, IT and Marketing. Together, we position Florius and its flowers, launch new varieties and shape how customers around the world see and experience our brand. We share ideas and execution, and produce most creative work in-house.
About the Role
As our Creative Content and Design Specialist, you will shape how Florius, our flowers and our services are seen and experienced across websites, newsletters, product materials, campaigns, customer communication and trade fairs. Creative production is your primary focus, but you will also develop concepts, help plan campaigns and consider how products should be presented to different customers and markets. As a Marketing Team you will work closely together on developing and executing, and also with Sales and Operations.
Key Responsibilities
• Develop fresh creative concepts and turn our flowers into engaging content for different customers and markets.
• Create photography, video, copy and graphic design for digital and print, including simple shoots and flower styling.
• Produce and maintain content for our website, webshop, social media, email, brochures, sales materials and trade fairs.
• Bring campaigns and product launches from idea to publication, working with Marketing, Sales and Operations, farms and external partners.
• Help maintain a consistent brand look and tone across all communication channels, globally.
• Look for and coordinate collaborations to expand our (online) presence and gain new images.
• Keep templates and visual assets organised, and use customer response to improve future work.
• Monitor social media activity, engagement, and content performance and discuss and implement improvements where needed.
We Are Looking For
• A creative mind and a strong eye for composition, typography, colour and visual detail.
• The ability to develop ideas and produce them across photography, video, writing, design, digital content and print.
• An understanding of social media and the judgement to adapt content for different customers, cultures and commercial needs.
• An organised, practical approach to multiple projects, deadlines and content schedules.
• Curiosity, initiative, openness to feedback and a willingness to support colleagues outside a defined role.
• The ability to work independently while collaborating closely with Marketing, Sales and Operations, farms and external partners.
• Preferably already based in Dubai.
Qualifications and Skills
• A bachelor's degree or equivalent training in design, marketing, media, communications or a related field.
• A strong portfolio showing creative thinking and finished work. University projects, internships, freelance work and personal projects are welcome.
• Strong written and spoken English. Another European language is an advantage.
• Experience with Canva, Adobe Creative Cloud or comparable design, photography and video-editing tools.
• Confidence using common workplace tools (MS Office).
• Experience with website, webshop, email platforms or content management systems is an advantage.
We value creativity, curiosity, personality and potential more than the number of years on your CV.
What You Will Gain
You will gain broad practical experience across marketing, customer experience and commercial planning in an international flower company, with responsibility from an early stage. We value people who think along with us, take initiative, and look for ways to improve how we work.
Benefits
UAE employment visa, medical insurance, return-flight compensation, a multicultural work environment and opportunities to grow within the company.
Application Process
The recruitment process includes a remote personality questionnaire, an on-site creative assignment, an on-site aptitude test and one or more on-site interviews.
We would love to hear why you are the person we’re looking for and include a portfolio or examples of relevant creative work with your application.
Start Date
As soon as the ideal candidate is found.
If you are ready to combine creative thinking with hands-on work and help bring the Florius brand to life, we would like to hear from you.
