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Company Confidential is an independent digital property exploring brand strategy, digital identity, audience development and online reputation. Established in 2014 by C. Matt Fletcher, the property has evolved over more than a decade while retaining the same underlying interest: how public identity, credibility, audience and reputation develop online. Its LinkedIn presence grew organically to more than 240,000 professionals worldwide, without paid audience acquisition. Today, Company Confidential is a long-running public record and experimental platform for thinking about identity, reputation, brand and the stewardship of long-lived internet properties. Created and maintained by C. Matt Fletcher. hello@companyconfidential.net companyconfidential.net
